Embed sustainability throughout the event plan
A few years ago, our team planned to hold a large corporate meeting at a beautiful event venue. The event’s work is perfect, the energy on the floor is electric and the attendees are delighted. As the crowd began to disperse, we began to win. We encountered a frustrating scene - a lot of waste. Unwanted giveaways, discarded paper plans and plates of unedible food in catering services mess up the event venue. The task becomes obvious: How do we create extraordinary events to create lasting memories, rather than lasting negative effects?Why is sustainability so important for company activities?Company activities have always been a powerful platform. They build connections, drive innovation, and present narratives that support the company’s vision and goals. Through blogs and social posts, they produce powerful content that can sustain narratives beyond the scope of the narrative.Corporate event planners are under pressure to provide indelible experiences to generate measurable ROI. Without proper support, sustainability can be viewed…
Yili Sports Committee Honors Event Organizer Award Ceremony
The 10th Annual Sports Tourism Awards held by ESC were held on February 5 at the Ely Sheraton Bay Marina Hotel. Courtesy Yili Sports Committee Erie, Pennsylvania -Yili Sports Committee has 10Th The annual Sports Tourism Awards Dinner, an event that is an effort by the people in Yili County Sports Tourism Bureau to influence Yili County Sports Tourism. , and their guests attended the meeting. In 2024, the Yili Sports Commission has had a $22.5 million economic impact by hosting and supporting 83 events in 127 days. The Bay's Haircut Beast received the Local Management Activity Award after completing a record registration with more than 1,300 participants from 23 states and Canada. The PA State USBC Open Championship won the Impact Award from Visiterie President and CEO John Oliver. From April to June, the longest race this year spans 10 weeks. It attracted more than 3,800 participants and had a $2 million economic impact. Jim Waters, owner of Erie…
Event Marketers Launch BIPOC Mentoring Program » Exhibition
(Pictures provided by event marketers) The event industry’s leading in-person marketing information resources, along with a new steering committee, will connect BIPOC professionals with mentors and allies for professional growth opportunities. Submitted by event marketers New York - The event industry’s leading information resource on face-to-face marketing, event marketers are expanding their experiences in color recognition programs, including a new mentoring program led by the event industry professional steering committee. The experiential color mentoring program will invite BIPOC event professionals to participate in a mentoring program that engages monthly one-on-one and small group conversations with event industry leaders (register here). Participants will have the opportunity to participate in a live web event held April 14-16, 2025 at the Experiential Marketing Summit (EMS) at MGM Grand in Las Vegas. “We are delighted to work with the enthusiastic BIPOC steering committee to not only establish new avenues for people of color, but also help event organizations develop more diverse and inclusive teams,…
Amazing cultural lens wins the best event ever at iconic venue
Celebrate its 10Th The event photography award anniversary organized a special "Best Ever" competition, which was the EPA's ten overall champion images that qualified the final alongside the champions of the fifteen best categories of all time, and Judging from the online system, the system has attracted votes from about 4,000 event industry professionals from more than 40 countries around the world.The competition finally peaked in a superb event at the beautifully renovated Skinners Hall in the city of London, now rebranded 8½ London. After enjoying the new and updated space tour, guests enjoy the luxurious treats provided by the venue’s exclusive catering provider Blue strawberryserved by competitive exquisite staff, get off work.The grand main paint hall hosts the past ten award-winning imagesThe history of competition has created an impressive and inspiring image gallery and has been enhanced on-screen shortlist shots. All brilliant printing and event productions have been promoted Vision GroupHe did an excellent job throughout the process, bathing…
President of Los Angeles Tourism: “Hosting an event that supports the city”
Listen to audio To better understand what actually happened in Southern California after the grand fire last month, we asked Adam Burke, Los Angeles Tourism President and CEO about what conference professionals can expect when they arrive. He describes a city intact but mourns emotional loss and desires to return to work and life. How did the Los Angeles hotel industry perform during the fire? Chairman and CEO of the Los Angeles Tourism and Conference Committee This is a very difficult time for Angelenos. Many face unimaginable losses, while others try to promote a sense of stability. It is important that we recognize the heartbreak and resilience that defines the community at this moment. Read more: Los Angeles opens the “Open Business” logo While it's too early, it's too early to stay open and unaffected, all of our meeting venues, meeting spaces, over 259 member hotels and support infrastructure, except for Getty Villa in Pacific Palisad, are still too early…
Job Opportunities: Event Marketing Supervisor (Technology Exhibition
Job Type: Full time.Office location: London (Canary Wharf) until August 2025. After Farringdon or Paddington (TBC).start date: ASAP.Annual salary: Competitive salary depends on experience and expertise.benefit: Comprehensive private health insurance (also includes treatment, dental care, optical care and massive gym discounts), annual performance bonuses, mixed work, 25 days of PTO, and more.Company website: https://hardwarepioneers.comApply here: https://www.linkedin.com/jobs/view/4136518082TLDR: Do you like to rethink the idea of building and explore new marketing methods? Are you passionate about promoting the development of B2B exhibitions and your commitment to your craft? Are you excited about the possibilities new AI marketing tools offer and how technology can reshape marketing capabilities? If so, this character is perfect for you.We know that “perfect candidates” are rare and if some people don’t meet all requirements, they may hesitate to apply. However, if you are passionate about joining our team and have most of the skills or experience we are looking for, we encourage you to apply. You may be…
Job Opportunities: Event Producer (B2B Technology Exhibition and
Employment Type: Full time.Office location: London (Canary Wharf) until August 2025. After Farringdon or Paddington (TBC).start date: February 2025.Annual salary: Competitive salary depends on experience and expertise.benefit: Comprehensive private health insurance (also includes treatment, dental care, optical care and massive gym discounts), annual performance bonuses, mixed work, 25 days of PTO, and more.Company website: https://hardwarepioneers.comApply here: https://www.linkedin.com/jobs/view/4129769286/TLDR: Are you passionate about creating innovative event experiences that seamlessly blend physical and digital layers? Are you excited about the possibilities new AI tools offer and how technology can reshape the event OPS capabilities? If so, this character is perfect for you.We know that “perfect candidates” are rare and if some people don’t meet all requirements, they may hesitate to apply. However, if you are passionate about joining our team and have most of the skills or experience we are looking for, we encourage you to apply. You may be exactly what we need!__about UsOur MissionThe mission of hardware pioneers is to accelerate…
Understand event costs and event budgets
Understand event costs and event budgets - Training adroll_id_id = "zmql3gaxavanreu4tli4tli4tlid2d; adroll_id = "lil2de6z35eubdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbdbd bdbdbd. adroll_version = "2.0"; adroll_pace = "utther"; adroll_currence = "USD"; adroll_language = "in_us";
The art of telling stories in event marketing:
Every activity planner has one event. Everything is perfect. The client is very excited and the participants are carnival. Although the last moment of the IC, you still try to achieve the magic. But this is a million dollars. Do you use success to attract you The next big customerIntersection Stories in event marketing are not just about What It happened; this was about Why Very important. This is the secret sauce that successfully transforms one -time to evergreen sales tools. Therefore, whether you are a planned luxury company, a luxury wedding in New York is still mouth -watering product conference. Case research and content generated by users It can be your best asset. How to turn the winning event into a case of sales research Fascinating Case study It is a promotional promotion of a successful story. This is a way to make a way for your activity business: Start with the challenge: Before you intervene, the problem facing…
ArcStream Welcome David Bright | Event Industry News
Interactive and immersive technical expert Arcstream appointed David Bright, a sports and leisure expert, as the sales director. David is known for its rich experience in digital solutions in the field of sports and activities. It is recently the head of sports and leisure of LED expert BENDAC. His impressive records include making excellent guest travel in Celtic Manor, established a good reputation for the Glamorgan Cricket, and in Bristel Rofs ( Bristol Rovers) promotes growth.Neil Dickinson, managing director of ArcStream, commented:"David's professional knowledge in creating a digital sign solution can enhance the fan experience, which is completely consistent with Arcstream's vision, that is, to provide customers in various industries with the most advanced immersive technology. I am happy to bring him into ArcStream Fold to provide our current customer group with fans at the next level of fans participation and interactive experience, and seek to develop our exterior activities and attract new customers. "David's role in ArcStream will focus…
The event business announced its new date in the world
Incident business industry think tanks have announced that due to the rest of the parliament, its signature Global Policy Forum will now be held on April 1, 2025.The forum was initially planned to bring together members of the senior industry leaders, policy makers, and members of the recent reform of the party's parliamentary activities (APPG) to study the current economic and political climate, and review the influence of the British activity department. The latest policy development.In IET London: The theme held by Savoy Place will "release growth", which will explore various methods to release various release potential and promote the growth of the commercial economy.Mike Fletcher, Director of News and Content, said: "Because of the special purpose of the forum to gather key industry interests and policy makers, to share insights and knowledge, while further exploring further exploration Our policy agenda, so we must move it to it."We have contacted all those who have registered our own interests, and look…
Freeman publishing new on -site event script
Bob Priest-Heck of Freeman and Carrie Freeman Parsons, Carrie Freeman Parsons, published a new on-site event script, detailed introduction How to create successful activities. Internal live event: You master the script you experienceA new book of Bob Priest-Heck and Carrie Freeman Parsons is a new book. As the author said earlier, "any curiosity How the concept becomes a real event that causes active actions. Essence Bob Priest-Heck is the first non-family member of the CEO of the event giant Freeman, as well as Carrie Freeman Parsons), he worked in each department of the company, and now he has a long history of the chairman of the board of directors with Freeman. All practice. "Internal live event Professional knowledge and insights of the leaders of the industry. "Freeman Parsons said," For EVENS PROS, it has a list and skills to help promote continuous improvement. But this is also designed to help those novice industries find a unique professional path. This is…
Event marketer EDPA announces partnerships through 2025
Event Marketer and EDPA announce partnership through 2025 - Event Marketer Please enable JavaScript to view this site.
Foxon Media appoints FFAIR as official event technology partner
Foxon Media, the professional organizer of B2B events for the asset management industry, has announced the appointment of FFAIR as its online exhibitor manual and e-commerce platform provider. The partnership marks an important step in enhancing the exhibitor management process within Foxon Media’s TSAM Global Series, the flagship events program connecting global industry leaders.FFAIR connects with Foxon Media at Event Tech Live in November 2024 The Foxon Media team was searching for technology to help them streamline their exhibitor experience and improve reporting across their business. The partnership was confirmed within a month of the event, underscoring the immediate alignment between the two companies. TSAM, Foxon Media's flagship summit series, is a premier global platform operating in key financial hubs including Singapore, London, Boston, New York and Toronto. Known for uniting the largest community of buy-side professionals, TSAM is the ultimate forum for industry leaders to exchange cutting-edge insights, foster innovation and shape the future of asset management.Through this partnership,…
Space hospitality? – MEET (Meeting | Event |
Hilton partners with Voyager Space to build Starlab space station Have you ever wondered what it would be like to go into space? As technology develops and further innovations occur, we are getting closer to finding the answer. In October 2024, Hilton executives gathered at the 75th International Astronautical Congress in Milan, Italy, to discuss the future of the space hotel industry. Topics include creating comfortable accommodation, ensuring access to fresh and sustainable food, and more. A video of the flight was also released during the conference, marking an important moment in the history of the hospitality industry and space exploration. Hilton first announced its partnership with Voyager Space in 2022 to bring new levels of comfort and innovation to the Starlab space station. The state-of-the-art commercial satellite was developed through a U.S.-led global partnership including Voyager Space, Airbus, Mitsubishi and MDA Space to support advanced research and innovation. Leveraging Hilton's extensive expertise, the partnership is focused on enhancing the…
The secret to win the exhibitor of the event
Audio audio In the recent report recently released by The EXHibitor Advocate and Evolio Marketing, in the "Status of the Activity Industry: From the perspective of exhibitions and event marketers", nearly half of the exhibitors have expressed their distrust of the organizers of the exhibition. In the context of rising costs, the choice made by exhibitors may have a negative impact on the revenue of the exhibition organizers and the stability of the exhibition and activity industry. However, the report shows that two -thirds of the exhibitors still attach importance to their exhibition and activities. Trade exhibition is still a unique marketing channel that provides valuable data, opportunities for establishing relationships, and measurable investment returns. The problem is that although the exhibitors are worried about rising costs, how to rebuild trust and ensure the long -term success of the industry. Studies have shown that costs are the primary challenges facing exhibitors. As high as 82% of interviewees regard the exhibition…
The health experience of the Caesar Conference and event
For more information, visit na.eventsCloud.com. In today's fast -paced business environment, we recognize the importance of cultivating culture healthyEssence According to one study, the global health market is worth $ 1.8 trillion McKinsey's report in 2024 This further determined that the US health market is worth $ 480 billion. They predict that this number will increase by 5% to 10% each year, of which 82% of the US consumers regard health as the primary or important matters in daily life. The report pointed out: "As consumers have more control over their health results, they are looking for data support and easy -to -use products and services to help them do this." Companies that can help understand these data and provide personalized, related and rooted solutions will be most likely to succeed. " More specifically, for the travel and tourism industry, "Health Policy Tool Pack: Health of Tourism" Published in March 2024 Global Health InstituteIt is found that "from 2017 to…
Looking Ahead: 5 Paths Event Marketers Can Take Advantage of
Written by Alexander Rorty, MCH Group Digital Director, and UFI Digital Innovation Working Group. While every industry has its own benchmarks, it can be said that the retail industry is closely related to our events industry. This is especially true when it comes to value creation, especially in high-traffic locations. Learn how our retail peers far exceed the events industry in terms of value - According to a report by Research and Markets, the global retail industry will be worth approximately US$26.23 trillion in 2022*, while the global events industry will be worth US$887 billion in the same year** — I believe we can consider and embrace the notion that their advancements may be attributed to the strategic use of technology in optimizing and maximizing attendee traffic management. This raises several interesting questions: Are there overlapping use cases between our industries? What existing retail technologies can benefit the events industry, and what technologies can we adopt to address our unique…
Vote now for the new event Agent Choice Awards!
The Stadium Events and Hospitality Awards is an annual awards program organized by Stadium Experience. The award recognizes the outstanding commitment of the professional events and hospitality teams who work tirelessly at stadiums across the UK. This year, a new award category has been created specifically for events agents to have their say and vote for the stadium where they have the best event inquiry experience. If you are an event agent, please take 2 minutes to vote in the event Event Agent Choice Award And recognize the best sports venues!To vote for free:To vote you must be an event agent who has made a non-matchday inquiry at a UK sports venue between 1Yingshi April 2024 – 31Yingshi March 2025 (event dates can be later than these dates). You only have one vote - vote for the top stadium where you have the best match query experience. Please consider the complete consultation process, assistance provided with event planning and the…
11 Lead Generation Strategies for New York City Event Planners
If a tree falls in the forest and no one hears it, that's okay. Likewise, if the events you planned last year were outstanding, it doesn't matter if you don't have a ton of prospects for more events. In other words, becoming an event planning guru is only one aspect of success. The other aspect is generating a steady stream of leads and guiding them through your sales funnel. In this article, we share 11 lead generation strategies for New York City event planners. Develop a lead generation strategy for each stage of the sales funnel Your lead generation strategy will be more effective when you implement strategies for each stage of your sales funnel. Your sales funnel represents the entire journey your customers take from learning about your event planning services to booking your agency to plan their next big event. Lead generation strategies to increase brand awareness Brand awareness begins when people who are part of your target…
Meshh measures fan engagement at Auckland SailGP event
SailGP, the world's most innovative sailing competition, uses Meshh's cutting-edge spatial analytics solution to measure fan engagement at the SailGP Auckland race at Waitemata Harbor Racecourse on 18-19 January, with more than 20,000 fans in attendance .The partnership with SailGP marks Meshh’s exciting entry into the world of international competitive sailing, and its values align with SailGP’s commitment to the continued growth and development of SailGP events. As the SailGP league matures and pursues its ambitious growth plans, Mesh's data-driven insights will play a key role in optimizing the fan experience. SailGP was introduced to Meshh by another data-driven sports brand, the FIA Formula E Group.Meshh CEO Caroline McGuckian said: “The power of community is an ongoing theme in the industry: our spatial analytics will be used by SailGP to test and learn as it invests in the development of fan communities and finds new ways to enhance them. Approach. Visitor experience. SailGP is a league at the forefront of…
Reference Technology | Event Industry News
RefTech is an award-winning provider of self-managed and project-managed online and live event registration, badge and scanning solutions.We are trusted by event organizers around the world to provide seamless technology integration to make your life as an event organizer easier.We are based in the Midlands and have been trading for over 20 years, operating across the UK, Europe, North America, Scandinavia, the Middle East and around the world. In fact, our event registration solutions have been deployed in more than 40 countries for event organizers across a variety of sectors and industries.All of our technical software is carefully designed to be easy to use by people without technical knowledge and is sophisticated so that no one knows what is happening behind the scenes as it performs the intended action.We work with conference organizers, exhibition organizers, associations, corporate meeting organizers and event management agencies to provide best-in-class event registration solutions for events of all types and sizes, including:Fast, accurate and efficient…
How to turn a successful event into a series of events
The grand event went off without a hitch. You’ll know you’ve succeeded when you see your customers smiling from ear to ear. But you want more than just a pat on the shoulder. You want your wins to lead to a ton of referrals for your event. In this article, we’ll detail how New York City event planners can leverage a successful event to attract tons of new clients. Give your customers a killer gift Invest in some high-quality logo items. Save these items to give to event clients who are particularly pleased with your service. Customize gifts based on the type of event you are planning. For example, gift a pair of "Mr." to a newlywed couple. And Mrs. ” Coffee mugs tastefully emblazoned with your company name. Or give the mom-to-be an organic cotton baby beanie with your logo on it that the little angel can wear while roaming around in the stroller. Killer swag—ones your customers will…
This event speaker is facilitating sober-friendly meetings
This event speaker is facilitating sober-friendly meetings Please enable JavaScript to view this site.
Career Opportunities: Account Manager | Event Industry News
Place: UK remotedepartment: sales volume Employment type: Full time (contract) Minimum experience: intermediateApply here**EventMobi is a remote-first company and this is a remote position. You can live anywhere in the UK and expect to be able to work in central London 2-4 times a month. This position requires fluent English.Why should you join us?Are you a passionate salesperson looking for your next challenge? EventMobi is hiring a Full Cycle Account Manager to join our growing sales team!What are your priorities?Find and close new business by managing the entire sales cycle from prospecting to closing, building a pipeline of sales-qualified leads to achieve sales goals.Manage our inbound sales funnel and be the first point of contact for potential customers.proactive Manage outbound marketing campaigns to target prospects who match our Ideal Customer Profile (ICP) and are a good fit for our solutions.Research and enrich potential customer contacts for personalized outreach.Make cold calls, InMails, and emails to book initial prospecting meetings.Conduct demos with…
“Event Business: Global Policy” highlights revealed
Unleashing the potential of the business events economy and driving its growth will be the focus of Event Business: A Global Policy Forum, which returns next month. The Global Policy Forum, now in its seventh year, will bring together senior industry leaders, policymakers and stakeholders on 20 February at IET London: Savoy Place to discuss the current economic and political climate and review impact activities The latest UK policy developments for the industry.Mike Fletcher, Director of News and Content at The Business of Events, said: “The political landscape has changed significantly since the last Global Policy Forum in late 2023. Our forum will provide the perfect platform to bring together leading industry figures, key stakeholders and Policymakers share insights and knowledge while further exploring our policy agenda designed to drive the UK events economy forward.”Members of the recently reformed All-Party Parliamentary Activity Group will also take part in the Global Policy Forum, which is an invitation-only event but delegates can…
Bubble Agency launches event expansion into event management
Bubble Agency, a global leader in PR and marketing specializing in the audiovisual, sports and media technology sectors, announces the launch of Bubble Events, a new agency dedicated to delivering exceptional events that engage, inspire and connect. company. Through strategic expansion into the events industry, Bubble Agency's global team will leverage its unparalleled expertise and extensive network to transform the business in innovative new ways.“The start of a new year marks a time for new beginnings, bold action and meaningful connections,” said Sadie Groom, CEO of Bubble Agency. “With Bubble Events, we are extending the expertise and creativity that make Bubble Agency becomes a trusted partner for global brands. In-person events offer unparalleled opportunities to create meaningful connections and memorable experiences that make a lasting impact on individuals and businesses, and Bubble is the perfect company to deliver this service. "Antonia Wood, head of marketing and communications at EMG UK, said: “In 2022, Bubble hosted three key events for EMG…
How to maximize your event budget in 2025
Author: Amanda Wegner Although inflation is slowly receding and interest rates are beginning to fall, meeting and event planners are still facing budget pressures with no relief in sight until 2025. “There are several factors currently impacting meeting and event budgets,” said Amie Devine, CMP, director of global events for The Hybrid Group, SITE Chicago Wisconsin ambassador and board member. "These impacts come from a variety of sources, including economic conditions, rising travel costs and changing trends in the way events are planned and executed. The factors currently having the biggest impact are inflation, travel costs, labor shortages and staffing, price increases for essential event supplies, software licensing and integration costs, and attendee expectations for a more immersive event experience.” Whether in full or in part, these impacts make budgeting a constant challenge for planners as they strive to balance increasing costs, client demands and quality, while also achieving event goals and objectives. “The key is to be resourceful, focus…
Event: Charging Infrastructure Summit tackles plug-in issues
Discount for 6 peopleth annual plan The Edison Electric Institute estimates that by the end of the century, the United States will need about 9.6 million charging points to support the approximately 18.7 million electric vehicles on the road. According to the U.S. Department of Energy's Alternative Fuels Data Center, as of April 2023, there were 136,513 charging ports at 53,764 public and private charging stations. The significant increase in electric vehicle charging infrastructure will have a significant impact on the grid and create significant challenges and opportunities for stakeholders.Hosted by Smart Grid Observer 6th Annual Electric Vehicle Charging Infrastructure Summit - North America, East, On January 28-29, 2025, top industry experts and utility professionals will convene in Atlanta to examine how growing electric vehicle adoption will impact the network and what investments are needed to ensure grid stability and efficiency. Case studies of current utility programs and deployments will be discussed, looking at refining strategies, identifying technologies and implementing…
How event strategists can boost leadership confidence
Gross profit is the most important metric for leaders. By understanding and tracking this key metric, event organizers can increase your credibility and value with senior leadership during the recovery process. By Dave Lutz, CMP Attendance is just one of the variables needed to understand event gross profit recovery. (regardless of media group) To maximize event gross profit, you need to connect the dots, applying attendance, revenue, and expense trends based on your business model and industry. The top-performing pre-pandemic annual conferences and trade shows we analyzed generated 55-65% gross profit. In 2024, gross profits from these same activities declined. 20 points. For this purpose, gross profit is calculated by subtracting direct activity expenses (not including wages, overhead, or appropriations) from total activity revenue and dividing by total activity revenue. Although many major events are close to recovery in terms of revenue, the main reason for the decline in gross profit is a significant increase in expenses (approximately 30%). For…
7 Ways to Stand Out at Event Industry Networking Events
A library of event planning resources, hourly rates for tax advisors, and ads into luxury event planning. These items will cost you a fortune in Benjamins. But if you have the support of a strong network, you have access to these and more resources that budding event planners in New York City need. To build a helpful professional community, you need to attend a steady stream of networking events and make a good impression. In this article, we share the top tips New York City event planners need to shine at their social events. 1. Set network goals Be prepared for any social event you want to attend. You can do this by creating a network target before replying. Ask yourself what exactly you want to get out of the networking event you want to attend. Of course, your “umbrella” reason is to grow your event planning business. However, the ways in which networking events can help you achieve this…
Take your corporate event or fundraising gala to the next level by
MEET (Meetings | Events | Entertainment | Travel) For more than 20 years, the MEET family of products has provided regional and national resources that empower corporate, association, medical, educational, independent and religious meeting and event planners to learn about relevant vendors, industry news, technology innovations and resources that impact their planning group How and where business is done.
How to help event professionals affected by Los Angeles fires
Meetings and event professionals are among the many devastated by wildfires raging across Los Angeles. Here are some disaster relief resources that can help. Wildfires continue to ravage the Los Angeles area - so far, they have killed 24 people, destroyed 12,000 buildings and homes, and burned an area of more than 60 square miles. And, with high winds expected to continue sweeping the region Wednesday and the Palisades and Eaton Fires continuing to burn, the danger isn't over yet. According to reports, fortunately, downtown Los Angeles has escaped the impact of the wildfires, and the Los Angeles Convention Center is continuing to hold meetings and events as planned. But that doesn't mean meetings and event professionals in the greater Los Angeles area escaped the personal devastation of the fires. To help those displaced by the recent wildfires, HotelPlanner mobilized its call center team to provide 24/7 service to help residents find alternative housing for themselves, their families, and even…
12 Instagram strategy ideas for event planners to make more money
There are probably dozens of social media platforms. But when New York City event planners discovered Instagram, they all disappeared. With its emphasis on dazzling visuals, Instagram is the perfect medium to showcase your event planning portfolio. And with its rich content and creative features, Instagram won't bore you like other social media platforms (looking at you, TikTok). In this article, we share 12 ways event planners can use smart Instagram strategies to win more event clients. Before you start marketing your event planning services on Instagram As they say, the devil is in the details, and it’s best to research your Instagram marketing strategy carefully before you start posting. These steps will lay the foundation for successful Instagram social media marketing. 1. Start with detailed goals for your Instagram strategy You Already Know You Want to Use Instagram Get more active customers. Your detailed goals will create a roadmap to achieve your goals. Start by setting realistic goals for…
Industry speaks out about data-driven event planning
Driven by technological advances, exhibitions and events are undergoing a revolutionary change. The IAEE will delve into the direction of data-driven incident management in a January 15 webinar, From feelings to facts: The evolution of event datapresented by Annaji Sailer, CRFP, CEM, senior director of exhibitions and strategic partnerships for the Restaurant Facility Management Association, and Dr. Panos Moutafis, CEO and co-founder of Zenus, Inc. Annaji and Panos will explore the fundamental shift in event planning from gut-based decision-making to a more analytical approach. They will delve into the critical role of data in demonstrating event ROI to stakeholders, especially sponsors and exhibitors, and share practical strategies for leveraging metrics to optimize event results. This webinar will also demonstrate how forward-thinking event professionals can use data to not only measure success, but to create a comprehensive picture of team performance and its alignment with broader organizational goals. Here, Annaji and Panos preview the topics they’ll dive into during the webinar,…
The 28th Annual Canadian Event Awards Ceremony Officially Opens
What started as a doodle on a napkin on a red-eye flight from California to Toronto 28 years ago has become the pinnacle of Canadian events industry recognition: Canadian Event Awards (CEA). For nearly three decades, CEA has set the standard for exceptional creativity, innovation and craftsmanship in celebrations, paying tribute to the minds and talents behind unforgettable experiences. CEA honors those who transform ideas into moments that leave an indelible mark. They reward trailblazers who push boundaries and redefine excellence in live experiences. Past recipients include industry legends and Canada's most successful agencies, whose stories are woven into our history. Today, the Canadian Event Awards are more than just an honour, they are the cornerstone of a vibrant, thriving community of event professionals. The annual event has evolved into a much-anticipated homecoming, where Canada’s most creative and accomplished professionals and institutions come together to celebrate, inspire and connect. We invite you to join us in celebrating the journey of…
Lime Venue product portfolio addresses the truth about event food
Lime Venue Portfolio will host “What’s New in Food,” an interactive “Q&A” session at Micebook Expo 2025 to spice up the conversation about sustainable food. Hosted by Jo Austin, Sales Director and Head of Sustainability for Meetings and Events at Compass Group UK&I (pictured), along with Glenda Carlyle, Senior Sales Manager at SEC, the conference promises to explore relevant issues in a fresh and engaging way The most pressing issues in sustainable food trends.This lively format will address hot-button issues in sustainable dining, including:Why does the events industry shy away from beef?How eating venison stacks up against a plant-based diet for the environment.Why counting carbons might be more important than counting calories?Find sustainably sourced salmon.Designed to inform and entertain, this quiz will provide insight into contemporary trends in event food sustainability and provide practical advice for event planners on how to address these trends in their catering decisions. Attendees will leave with a deeper understanding of how to integrate their…
Transform your event planning with Kardoe: Ultimate Edition
Kardoe is revolutionizing event planning software for 2025, providing a comprehensive solution for event professionals who need powerful, scalable meeting planning software. As the best-in-class event scheduling software, Kardoe streamlines every aspect of event operations.Traditional event platforms have clunky interfaces, but Kardoe brings speaker management, meeting planning, and program production together into one beautiful tool. This next-generation event planning software eliminates scattered spreadsheets and endless email chains, replacing them with automated workflows and real-time collaboration tools.Event planners choose Kardoe's meeting planning software for its seamless integration capabilities, including our Cvent integration. API and webhook technology ensure your event technology stack works together.Whether you're organizing a large conference or a small board meeting, this event scheduling software has you covered. At the heart of Kardoe is its interactive Run of Show feature, which integrates conversations, tasks and notes in real time. Access it all through our mobile-optimized event platform, putting you in control wherever you are.Main features Our event planning software:Automated…
Why an event planner’s job is climate work
Here are five ways planners can embrace the idea that “every job is a climate job” to design more sustainable activities and move the industry forward. Author: Beth Sulmont Beth Surmont, CMP Fellow, FASAE, CAE “No matter where we work,” says Jamie Alexander, “every job is a climate job.” With global warming having such widespread impacts, Project Drawdown, a science-based climate action nonprofit Alexander, founder of , firmly believes that everyone has a role to play in driving change. While we as an industry are making progress towards more sustainable event practices, how can planners play a climate-centric role to help further this goal? 1. Master waste management In addition to providing recycling bins, planners need to: Learn about compostability— It's great that plates and silverware are "compostable," but what special facilities are required, and what is the correct way to collect these items? Decode recycling symbols 1-7 — Where to put 1 and 2? How clean do they need…
5 lead magnets event planners can leverage to attract more people
When it comes to growing a thriving New York event planning business, planning top-notch events is only one piece of the success puzzle. You also need to continually attract potential customers through your sales funnel. and do That You need a constant stream of new leads. Lead magnets are powerful marketing tools that, once created, will attract new potential customers indefinitely. In this article, we’ll share five effective lead magnets you can use to attract more event planning clients. What is a magnet for event planners? A lead magnet is an incentive to potential customers that entices them to share their contact information. A lead magnet can be literally anything and comes in many forms. They could be free items, exclusive content, attractive discounts, or anything else that potential customers find valuable. Event Planners Can Use Lead Magnets Collect contact information from potential customers. Lead magnets are very effective marketing tools because they offer incentives that attract people who are…
Event Trends 2025: Cooking Stories
5 hot trends in event food stations, from Hanging Surf & Turf to CBD Ramen. Event food stations have become dazzling displays of culinary art, inviting attendees to enjoy a creative and multi-sensory dining experience. They celebrate flavour, culture and individual expression and reflect overall culinary trends such as the use of fresh, local ingredients and personalized dining. The following is Constellation Culinary Group Five top event food station trends for 2025. Hanging Surf and Turf. A multi-dimensional tasting journey including tomahawk steak slathered in herb butter, baked potatoes, oysters cooked on lava, and a seafood medley of shrimp, tuna and braised octopus, finished with miso butter and baked Rich smoky flavor. French Country Inspiration. The station features modern interpretations of French classics, including Miami-style Croque Madame croquettes, French onion soup with crispy bread, planet-shaped truffle mushroom tart with gluten-free cookies and Egyptian-style pancakes with lamb shank, date puree and orange. Flower yogurt, chopped pistachios and honey. The station design…
Enter at your own risk: How to cover your event and minimize your risks
Cameron Smith and Mark Smith Meeting and event planners have reason to be optimistic about their business prospects in 2025: Overall attendance has reached 90% of pre-pandemic levels, according to one leading index. Even better, 81% will have an in-person component and 63% will be fully in-person. But even so, planners shouldn't get too comfortable. The business of hosting meetings or events is still a risky business. It’s not just acts of God—like weather instability and natural disasters—that can wreak havoc on the best laid plans. Violence — think active shooter incidents — can expose event sponsors and venue owners to costly injury and wrongful death claims. Risks remain and need to be adequately measured by insurance policies, which should temper the industry's enthusiasm for the post-pandemic climate. Special event and entertainment venue insurance may be helpful. Understanding the ins and outs is crucial. The event cannot continue without special coverage Special event policies can be thought of as peace…
Event Entrepreneurs’ Quest to Redefine Belonging
“I forgot that people first need to find a sense of belonging in their personal lives,” says author Dan Berger, founder of Assemble Hospitality Group, whose primary mission is to help people find a sense of belonging. For entrepreneur Dan Berger, belonging has always been a matter of survival. He immigrated to the United States from Israel with his adoptive parents when he was nine years old. "Between immigration and adoption," he told convene“I’ve always struggled with belonging.” And Berger’s TDiscovery: The Definitive Guide to Finding Belonging At Social Tables, the Washington, D.C.-based event planning software company he founded in 2011, "I was obsessed with creating an environment that felt like a place of belonging," he says. Berger said the company was built on a startup culture model, with most employees in their 20s “drinking Kool-Aid, eating free snacks and not doing anything else but working and living. Berger has the company's logo tattooed on his arm and regularly holds…
5 Social Media Strategies to Make Your Event Hot
Most event planners dream of having their event go viral. The massive impact, explosive brand recognition, and street cred that come with a viral marketing campaign are all powerful temptations for people to go to great lengths to “go viral.” But here’s the thing: Event planners don’t let events go viral. Attendees and social media users made the event go viral. So, the job of an event planner is to Create a killer social media campaign It implements all the elements that encourage users to create, share and participate in campaign activities. In this article, we share five social media strategies to help you do just that. 1. Use social media marketing to tell the story of your event Storytelling is a powerful marketing strategy, and social media is the ideal medium to tell the story of your campaign. The top social media marketing campaigns of 2024 use storytelling to engage your audience. Airbnb, for example, leverages storytelling by inviting…
3 reasons why group dining is the perfect motivational event
Surprisingly, while sightseeing and free time are important components of group travel incentives, group meals are the most important. When the Incentive Research Foundation (IRF) and the SITE Foundation asked which activities were key to incentive program success in their 2024 Incentive Travel Index, who would have thought that group dining would be at the top of the list? But in fact, 51% of respondents believe group dining is the most important activity, although group cultural sightseeing experiences are closely followed by 50%. Group dining also jumped two places in the ranking of the most popular activities among attendees, from third place in 2023 to first place in 2024. Why are group dining so popular for travel incentives? Build relationships, collaboration and teamwork. Eating together makes it easier for people to relax and socialize, thereby strengthening camaraderie and community. When they eat together, they tend to learn more about each other outside of their work roles. Often, the content shared…
Niche activity or not? Why some event professionals
You grow your event planning business by following one simple rule: Say “yes” to everything. From backyard children's birthday parties to Harry Potter themed weddings, no job is too small or too strange for you to develop your event planning skills. But now, a couple approaches you and wants themselves and their guests to dress up as zombies for their wedding. You're wondering if it's time to make a choice about the type of event you attend. In this article, we outline the reasons why you should focus your event planning services on a niche that reflects your event planning goals and passions. Increase your perceived value (and your income) this The perceived value of your business is an objective and emotional evaluation of your event planning services. It reflects what customers expect when they hire your company. Expectations may vary, but quality, uniqueness, and exclusivity are generally emphasized. While there are many factors that contribute to your “perceived value,”…
Why one-size-fits-all event packages won’t work in 2025
If you've browsed Facebook recently, you've probably seen a long list of ads for customized products. You can order a "painting" of yourself dressed up like a medieval duchess. Give your newly engaged sister a Christmas ornament that depicts her and her fiancé as playful elves. You can even put your cat's face on your pajamas. Welcome to the age of hyper-personalization. In the age of Cricut machines and 3D printing, more and more consumers are abandoning big brands and their cookie-cutter products in favor of Etsy shops and curated products. Their preference for personalized service permeates all aspects of life, including event planning services. In this article, we’ll show you why one-size-fits-all event packages won’t work in 2025, and how you can Create a more personalized experience for your customers. Event customers have unique preferences - they expect you to meet their needs It may seem convenient to provide clients with pre-built activity packages. But while off-the-shelf software packages…
Special D Events reveals business event trends for 2025
Some trends that may emerge at this year's gatherings include incorporating local flavors into event cuisine to enhance the authenticity of the destination. ||Photo courtesy of rawpixel.com, courtesy of AdobeDestination authenticity. Artificial intelligence (AI) provides inspiration and event design, and 3D printing is used to produce new elements. Event technology companies, hotels and event agencies continue to be impacted by mergers and acquisitions, with industry consolidation continuing to occur. These are the three key trends highlighted in Special D Events’ “Business Event Trends for 2025” list.The national meetings and events agency, which is also a destination marketing firm in Detroit, said business travelers are looking for opportunities to deeply connect with local culture and community. “Let’s face it, if your attendees traveled across the country to attend your event, never left the host hotel, and then flew straight back home, how memorable would that experience be?” Carol, President and CEO of Special D Events A. Galle said in a more…
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