Informa positioned to strengthen B2B Live’s growth
CHICAGO – Informa PLC announced plans to create a growth platform between 2025 and 2030 that includes strengthening its live B2B events business, expanding its B2B digital services and maintaining the continued performance of its Academic Markets Group. "Over the past four years, our strategy has been to further enhance the strength and depth of our B2B business and target new growth opportunities as the live B2B events segment becomes increasingly complex and B2B digital services mature," said Stephen A. Carter. Informa PLC Group CEO. As part of its plan to grow its platform, Informa is updating its B2B operating model with a focus on three real-time B2B events businesses: Informa Markets (transaction-led B2B events), Informa Connect (content-led B2B events) and the new Informa Festivals (experience-led events). By 2025, Informa Markets will consist of 300+ brands and 20+ specialty markets, Informa Connect will consist of 400+ brands and 6+ growth markets, and Informa Festivals will have 10+ brands in 5+…
CEM Spotlight Leah Racinskas Salinas, CEM
Leah Racinskas Salinas, CEM has over 20 years of experience in event planning and coordination, working with a wide variety of industries, formats, and audiences. She is currently the Show Operations Coordinator at Informa Connect, overseeing the logistics and execution of Fan Expo, a series of fan conventions celebrating pop culture, comics, gaming, and more, with up to 100,000 attendees. She is passionate about producing high-quality events that connect and educate people from all backgrounds and industries. In addition to being CEM qualified and Virtual Hybrid Live certified, Leah uses her contract negotiation, meeting planning and marketing skills to consistently exceed expectations. She is also a visual artist and beauty professional with a background in fashion, film, theatre and photography. Here, Leah shares how she has benefited from gaining the CEM qualification and how she enjoys learning new things and working with others who share her vision and passion. How has the CEM qualification helped you in your career? I…
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