171 – Pro Tip 2 – Get Your Team Excited

Trade Show Pro Tip #2 – Get Your Team Excited About the Possibilities

Trade Show Pro Tips are short, powerful episodes that help exhibitors prepare beyond the basics.If you are just starting out at trade shows, be sure to master the basics and then start incorporating some pro tips! Click here to view the basics

Get your team excited about the possibilities of the show!

• If you want to maximize the possibilities and goals of the show, then you have to get your team excited about the show.
• Communicate its significance to the company by sharing the goals of the show and how they align with corporate goals.
• More importantly – communicate what the show means to that person! Do you run a competition for your employees at the show? Does the show generate sales and commissions for them?
• Are they likely to make new friends?
• Whatever it is, make sure you let them know!
• If you haven’t thought about offering some kind of reward to your team yet, do it! Create a competition based on your goal to motivate everyone to give it their all!
• A passionate team will outperform a less passionate team every time!