Exhibition stand plays a vital role in marketing your brand. It showcases the brand to potential audiences and decision makers, leading to business success. A well-designed exhibition stand always attracts attendees. Therefore, it is very important to choose the right exhibition stand for your exhibition, either renting or buying it.
However, whether you decide to rent or buy a property is entirely up to you, but there are many factors you need to consider before making your decision. We have put together a simple guide to help you through the process.
Contractor Services
If you choose Exhibition booth rental Then you get a full range of services from management. From installation to removal, all work is done seamlessly by them. There is even a dedicated project manager who will accompany you throughout the process to ensure smooth execution.
Buying an exhibition stand gives you more freedom when it comes to transporting, setting up and dismantling. No one else will interfere with any of the processes, which means you don’t have to rely on anyone else to set up your stand.
Budget
Budgeting is the most important part of this process, as everyone’s financial situation is different. Depending on the shape and size of your booth, renting a booth can be more cost-effective than buying one. Overall, renting a booth allows you to exhibit without stress.
Buying an exhibition booth includes various expenses, such as construction, design, furniture and accessories. This may seem expensive, but in fact, it is a long-term investment if you are a frequent exhibitor. Buying a booth reduces the need to spend money on each exhibit, and you can use the same booth for a longer period of time.
Promoting sustainable development
The need for sustainable practices is gaining traction in the exhibition industry. When choosing your booth, focusing on eco-friendly items like aluminum, bamboo, and biodegradable fabrics is not only good for exhibitors, but also for the environment. Trade show booth rentals can significantly reduce waste, and these booths can be used by many exhibitors for many years.
Updated and redesigned
Exhibit Rental With the ability to redesign, you don’t have to stick to the same design every time. You can shape it according to your needs, such as its structure, design, graphics and any other elements. Leasing offers maximum flexibility.
You can avoid buying or renting a new exhibit booth by updating your existing one. Simply update the graphics, add more standing space, or change parts of the integrated design to update your exhibit with your products and services.
Logistics, warehousing and transportation
Exhibit rental is a perfect option for international exhibitors who do not live in the same country as they would incur logistical, shipping and warehousing costs that you would have to incur with your own exhibits. These costs can be very high. These logistical expenses can quickly offset the perceived cost savings from purchasing.
Exhibition
If an organization is not a regular exhibitor, then exhibition stand rental is the right choice for them. As it offers more variety and freedom of modification, it is also better for your pocket. In addition, you can test the display style, layout and elements of the rental exhibition stand before choosing it.
The key to buying is that a booth will only start to generate a return on investment after it has been used for 3-5 events. In analysis, the ROI of the booth can be determined based on the price of the initial purchase and the extent of its use.
Resale price
You can also resell these stans, but not at their original value. Custom Trade Show Booths The resale value of a rental property is lower because its furniture, accessories, graphics and all elements are designed according to a specific brand and may not be useful to other businesses.
Let’s do a quick comparison between hiring and buying
recruitment | Buy | |
Cost accounting | Less | More |
Design Flexibility | Customizable display design | Not customizable |
Frequency of use | Not available for regular use | Can be used frequently |
Shipping costs | Reduce costs | Higher costs |
maintain | unnecessary | need |
Activity | Not applicable for multiple events | Long-term use |
at last
We recommend that you first understand your requirements and choose accordingly. Your booth is the identity of your brand, through which you can discover potential visitors and establish connections with business leaders. Booth rental or purchase any booth you want to create the perfect one for your business Booth Builder Companies like Sensations Worldwide will help you with this and provide you with an exceptional experience.
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