Central China’s economic boom and Wuhan entertainment expo drive the upgrading and expansion of central China’s entertainment market.
At the end of 2016, the National Development and Reform Commission issued the “Thirteenth Five-Year Plan for Promoting the Development of the Central Region”, which clearly pointed out that to achieve the development of the central region, we must start from the cooperation and collaboration of urban complexes in the central region and realize the orderly development of the tertiary industry; with tourism and culture Create a central economic city in areas such as entertainment, leisure and entertainment, business and culture. The six provinces in central China account for more than 25% of the country’s population, with a total population of 367 million, but only about 10% of the territory. The GDP is 15.91 trillion yuan and the per capita GDP is 43.3 billion yuan. .
In 2017, 690 major projects were intensively started in Hubei, with a total investment of 458.6 billion yuan. The project involves high-tech, highways and airports, comprehensive urban transformation, culture and entertainment, cultural tourism, etc. It will build a central center with three-dimensional ecology, vacation and leisure, shopping and entertainment.
The R&D and production links of the amusement and entertainment industry in Wuhan, Hubei are weak, and the provincial Ministry of Culture takes the lead in introducing them. Since 2014, it has invited Guangdong Hongwei Exhibition Group to enter Wuhan and began to guide them. National amusement and entertainment R&D and production units must come to Han to participate in development and investment. From 2014 to 2016, more than 130,000 people worked in the entertainment industry in various cities in Hubei. Entertainment consumption increased from 0.04% of the initial disposable expenditure to 1%, an increase of 250%, 4 to 5 times higher than the national increase. The success of Happy Valley in Hubei has attracted more attention from enterprises such as Haichang, Fantawild, Suzhou and Chimelong. The government is also actively encouraging some internationally influential brands to visit Han to facilitate the construction of the city of Eastern Venice.
Before 2000, the only outdoor entertainment in Hubei was roller skating, which was simple and tasteless. With the improvement of living standards and the further opening up of culture and entertainment, after 2010, some arcade entertainment began to appear on the streets of Wuhan. They officially broke out in 2015. Large chain brands continued to enter, including various children’s playgrounds, video games, amusement parks and squares are blooming everywhere, and business is booming, occupying various commercial complexes, shopping malls, commercial streets, etc. Gift machines and Paipai music are even more uncontrollable. The machines are connected and colorful.
In the four years since the Hongwei Wuhan Entertainment Expo was held, it has created many records in the central exhibition industry, providing opportunities for enterprises to enter the central and western markets for their products. Data show that Wuhan Entertainment Expo has a growth rate of 100% every year, from the exhibition area to the number of exhibitors and visitors. Golden Dragon, Shiyu, Holley, Zhile, Xili, Prodigy, Cage, Childhood Home, Golden More than 400 domestic. Brand companies, such as Leyuan, Lukaqi, Leke, Core, Jiudi and Zhuoyuan, have participated many times. This is the market that realizes product sales and the result of Hongwei’s hard-working service.
In 2017, Hongwei Wuhan Amusement Expo will be upgraded again, introducing the A-level events of the Ministry of Culture, and the China Electronic Game Super League CGL will be held at the same time. , the provincial cultural departments and municipal cultural departments of Hubei Province, as well as the national chain brand enterprises will be responsible. People, leaders of various entertainment venues in Wuhan, etc. gathered to seek new directions for the development of the entertainment industry. The exhibition scale in 2017 will reach 50,000 square meters, displaying various video games, children’s playgrounds, amusement parks, VR\AR interactive games, etc. During the same period, there will be various electronic game events, VR\AR interactive experiences, etc. We look forward to seeing you. Come and experience it for yourself.
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