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Episode 072 – Trade Show and Event Tips from the Pros

Episode 072 – Trade Show and Event Tips from the Pros!

This week I’m sharing with you a collection of tips I learned from exhibitors at the recent IAEE’s Expo! Virtual Trade Show and Conference. These 6 seasoned industry experts each share their top tips to help plan and run the best trade show, event, or conference possible!

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Pro #1 – Craig Thompson from the Huntington Convention Center in Cleveland

Tip #1 – For Event Managers – When creating your floor plan, consult with your venue! They can help you run a better, smoother event by helping you understand the unknowns and intangibles of your venue space.

For more information, visit www.clevelandconventions.com

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Pros #2 – Jenny Ward of Exhibit Concepts

Tip #2 – Attend these events and help support each other there through these tough times in the industry!

For more information, visit www.exhibitconcepts.com/mycheck

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Pro #3 – Lauren Johnson of Louisville Tourism

Tip #3 – Work with the host city’s convention and visitors bureau to incorporate that city’s culture into your event!

For more information, visit www.gotolouisville.com

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Pros #4 – Patrick Reilly of Digitell

Tip #4 – Don’t be afraid to try new technologies and approaches in the virtual world that are different from in-person events.

For more information, please visit: www.digitellinc.com

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Pro #5 – David Liddle of Deondo Company – Makers of Nook Event Pods

Tip #5 – Always carry a can of WD-40 with you! It can remove stains and save you from many tough situations.

For more information, visit www.nook.events

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Pros #6 – Jimmy Mouton and eShow

Tip #6 – When creating a virtual or hybrid event, consider how attendees will communicate and interact on a virtual platform.

For more information, please visit: www.goeshow.com

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About the author Jim

Jim Cermak has over 30 years of experience exhibiting, planning and operating trade shows. As a professional trainer, he helps companies transform their performance at trade shows, expositions, events and conferences.

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