Episode 139 – Incentive Design is Gamification with a Purpose

You’ve heard of gamification, but have you heard of incentive design? Incentive design is like gamification with a purpose – it will take your efforts to the next level!

Incentli Founder and CEO Jeff Campbell joins the podcast to discuss why you need to consider incentive design. He helps event stakeholders use gamification and incentive design strategies to increase ROI.

We discuss:

• How to use gamification and incentive design to increase event engagement and exhibitor ROI.
• How do you define gamification and how do you see its application in the events sector?
• What is Incentive Design and How Does It Help Trade Shows?

Jeff’s Top Tips:

• Event Professionals – Use gamification and incentive design strategies to increase engagement and ROI for all stakeholders
• Sponsors and Exhibitors – Become a part of the incentive design framework and generate more leads

Jeff’s key points:

Combining gamification and incentive design will:

1. Increase exhibition registrations

2. Increase engagement

3. Improve the return on investment of exhibitors and sponsors

*** special promotion!!! ***

• Get 10% off Incentli if you mention you heard about us on this podcast.

Contact Jeff Campbell

jeff@incentli.com

** Check out our episode guide Find the Trade Show U episode you need quickly!

All episodes sorted by category – visit tradeshowu.biz/episodes

**Share the inspiration! **

If you enjoyed the show, please go to Apple Podcasts and leave me a comment. It will go a long way in helping spread the word and help other people get inspired by Trade Show University.