Frankfurt Book Fair popular in Germany

Frankfurt Book Fair, Germany (FRANKFURT Book fair) has become the world’s largest and most important book trade center, a grand event for the global book industry, and is also known as the “world’s cultural weather vane” and the “World Publishers’ Olympics”. The Frankfurt Book Fair, a book exhibition organized by the German Book Industry Association in 1949, is an international book exhibition ceremony. The exhibition has a single goal: “to enable all publishers in the world to exhibit any book”.

As the world’s largest trade fair for the publishing industry, the Frankfurt Book Fair in Germany (FRANKFURTER Book fair) has a great influence in the world’s book publishing cultural enterprises. It is also an important platform for publishing institutions from various countries to actively display their publishing achievements and innovation and increase industry communication. According to official data from the Frankfurt Book Fair, the number of Chinese publishing institutions participating in this year’s exhibition is the highest in the past five years. Chinese exhibitors displayed a dazzling array of characteristic books and publications, and held special activities focusing on exchanges and mutual learning between Chinese and foreign civilizations, copyright trade, cultural dissemination, and scientific and technological development opportunities.

China International Book Trading Group (Guotu Group) is the only exhibitor in China that has participated in 50 exhibitions. It recently held an event to commemorate its 50th anniversary at the Frankfurt Book Fair. Lu Cairong, vice president of China International Communications Group, said that international book fairs such as the Frankfurt Book Fair are special “media” that provide a platform for countries around the world to conduct cultural exchanges and mutual learning among civilizations, and effectively help Chinese culture “go global.”

Nearly a hundred Chinese publishing units participated in the exhibition with more than 5,000 high-quality books and publications, and held more than ten exciting activities integrating Chinese and foreign civilizations and promoting exchanges and mutual learning, thus becoming a magnificent backdrop for the book fair.(The copyright of this article belongs to Juzhan, and no transmission is allowed without consent)

Chinese publishing representatives attending the exhibition generally said that the Frankfurt Book Fair, which is the largest and most influential in the world, can provide insight into the development trends and opportunities of the publishing industry. They look forward to using the book fair as a platform to communicate in-depth with various publishing institutions from various countries to deepen their understanding of industry trends and emerging trends, promote international cooperation in the field of publishing, jointly seize opportunities and meet the challenges of changes.

Frankfurt Book Fair, Germany(SAUSAGE Book fair) has become an important means for domestic book publishing houses to export copyright to the outside world, and it is also the main media.