Hero MotoCorp, the world’s largest motorcycle and scooter manufacturer, has launched a new range of motorcycles and electric scooters at the 2024 EICMA show in Milan, with detailed plans to enter Europe and the UK by the end of 2025. “The Future of Mobility”, the brand’s presentation emphasizes innovation, sustainability and technological advancement.
New Product Lineup Highlights
Hero MotoCorp’s exhibit at EICMA includes three new internal combustion engine (ICE) motorcycles: Xpulse 210, Xtreme 250R and Karizma XMR 250, catering to every riding style. Additionally, the company showcased the VIDA Z electric scooter, a product tailored for environmentally conscious consumers and optimized for urban commuting.
Pulse 210: This adventure bike is powered by a 210cc DOHC liquid-cooled engine that produces 24.5 bhp and 20.4 Nm of torque. The Xpulse 210 is designed for all terrains, with 210mm and 205mm front and rear suspension respectively, and switchable ABS. The bike’s 220mm ground clearance and rally package make it ideal for off-road exploration.
Extreme 250R: The Xtreme 250R is a street-focused motorcycle with a 250cc liquid-cooled DOHC engine with a 4-valve system that delivers 30 PS and 25 Nm of torque. Its lattice frame and 50-50 weight distribution provide flexibility and stability. It is designed for performance and includes adjustable suspension, radial tires, lap timer, resistance timer and TBT navigation, making it suitable for street riding and sports enthusiasts.
Karizma XMR 250: The latest offering in Hero’s Karizma range, the XMR 250 showcases a 250cc DOHC 4V liquid-cooled engine with 30 PS of power and 25 Nm of torque. Its fully streamlined design, racing-style winglets, adjustable clip-on handlebars and multi-projector LED headlights create a striking visual profile. It’s built on a trellis frame and features switchable ABS, making it a versatile option for both track and road use.
VIDA Z electric scooter: VIDA Z is Hero’s new electric scooter product, specially designed for the global market and focusing on urban transportation. It features a permanent magnet synchronous motor and modular battery options (ranging from 2.2 to 4.4 kWh) with multiple charging modes, a removable battery and the ability to connect via the MY VIDA app. These allow users to track vehicle health, detect motion and receive over-the-air updates, all designed to increase ease of use and safety.
Expand European market
Hero MotoCorp aims to consolidate its presence in Europe and the UK by the second half of 2025. The company has established partnerships with dealers in key European markets, including Pelpi International Srl in Italy, Noria Motos SLU in Spain, GD France in France, and MotoGB UK in the United Kingdom. Hero’s plans include launching the VIDA Z electric scooter first, followed by the high-capacity ICE motorcycle.
The brand’s expansion is supported by its European Technical Center in Germany, which plays a key role in the development of its products to European standards. The technical center also supports Hero MotoSports Team Rally operations, demonstrating the company’s integrated approach to development in Europe.
Pay attention to the future of mobility
As part of its ‘Future Mobility’ vision, Hero MotoCorp is committed to sustainability-driven product development with a focus on advanced electric and fuel-efficient engines. The company’s mission is to balance environmental responsibility with high performance, as exemplified by the VIDA Z electric scooter and high-performance ICE motorcycles.
Leave a Reply Cancel reply
You must be logged in to post a comment.