Health is already in the DNA of the event. See How Planners Amplify It to ROI Breeding in Action.
Smart meeting health experiences do not bring about life in words and actions.
From what health is really about (and why it matters to every planner and attendee), to the moments of size, showing the health of an event, each attendee not only gained a greater understanding of logical health, but also about how well it was in action and how the attendee felt, it was an activity that brought people home, which made it a responsibility.
At a breathtaking 20,000 square feet, the vibrant, unique conference space at La Fonda builds a good connection in the square attendees and engages an experience that both recovers and inspires, while inspires people’s understanding and ideas about how to incorporate health into their own activities and integrates their own activities for all of their attendees. The chain reaction has begun!
Read more: The event happiness science and improvement experience displayed at the smart conference
Healthy, now. This is the method!
The event began with a keynote speech by Angela Minardi, founder of Fit City Adventures, who redefined health and broke how planners can fit in better.
“(Health) is not just six o’clock yoga,” she explained. “It’s meeting with where they are, and there are a lot of ways we can do.” One of the methods, she shows, is to combine water reminders (which sounds like this – in the middle of the keynote, reminding everyone in the room to stop, just then, right then and there). Water is essential to everyone’s health, and hydrated attendees are happier, healthier, and more energetic, especially when meeting at high altitude destinations like Santa Fe. It only takes a while to tell the crowd: “Let’s have a break.” Everyone drinks water and you can move on.
So, why be healthy and why now? Minardi mentioned a recent McKinsey study that found that U.S. health is now a $480 billion market and it is continuing to grow, with 82% of people agreeing that health is a top-notch or at least very important priority.
She broke the top five trends that planners should be aware of and explained how they incorporated these trends into the conference.
- Brain breakage. Through elements such as quiet rooms, and even just leading the crowd to take deep breaths, people can interact better. Get creative and use available resources.
- A healthy hour is a new happy hour. Consider the growing popularity of juice bars, alcohol-free cocktails and collagen masks. These are the activations you can do before dinner, and attendees around 4 to 6 o’clock can experience some “My Time” in the built-in space in the meeting, they will meet and connect with each other, and you provide the sponsor with a great opportunity to connect with the brand company one-on-one.
- Sweat is the new network. Give people the option to put down the walls in a fun, healthy way and go out. Consider a “choose your adventure” day where attendees can engage in fun activities and network without even realizing themselves. Nothing can build a bond like starting a risk. The attendees who left the event as friends.
- White gloves health work miracle. There is a higher demand for a healthy lounge, from fair booths to breakthrough rooms to cabins, which can be done. This is another opportunity for sponsors to integrate brands.
- Every “body” thing. Health is different from everyone. Some people may want 5K, but others may want a sound bath. Provide diversity and allow attendees to choose the methods that work for them.
Most importantly, Minardi drove home with an old view: “We really can’t give it to others when our cups are unhappy.” She continued to guide the audience into some exercises centered on three pillars: mind, body, and breathing.
After a quick grounding meditation, she ended with some simple Tai Chi exercises by leading the crowd into a quick box breathing exercise. As an additional bonus, she each took part in the performance exercise and wrote a note describing where they were yes– Yes, it’s tense at the moment – starting from that exact moment, use the phrase “I feel, I can see.” Through these quick practices, she equips everyone in the room with skills that will help them become healthier, more centralized versions and ultimately, better, better, more powerful planners.
Read more: The convergence of events and health care industries: Why event planners should care
Self-care as a way of life
Liz van Voorhis, founder and CEO of Fit Collective, brought blood flow and energy to the lucky attendees who took to a happy day after spending morning leading the morning exercise. In a rich keynote speech, she continues to fill the topic of her own cup first, providing key insights for self-care.
She is a former planner who told the audience that she has been on their shoe tables, doing the same job they are doing now. The self-care mentality she introduces to the audience is tailored to them and the work they do.
“We paddle like hell on the water. That’s what the industry is about. In fact, we are praised for it. Things can go wrong, but we are praised for how we handle it. Building resilience will be better prepared for the future, but not for your well-being.” “The way we learn, how to develop a career, what makes us wake up is resilience, which provides quality for adaptability, which is what makes us create innovation in the future. But we can’t ignore our ships; bodies.”
She discusses three categories of self-care. Radical self-care is the change that you make life-changing, such as changing the overall lifestyle. Maintenance refers to weekly and monthly habits, such as establishing boundaries at work or scheduling more downtime. What you can do right now is micro self-care, such as practicing breathing exercises or taking a walk when you feel overwhelmed. She recommends discovering her miniature version of self-care, whether it’s listing gratitude or buying your favorite coffee drinks and snacks.
Participants walked away with their own diary answers, which gave them a deeper understanding of how to implement their life of self-care in a way that works for them.
Read more: Hey, planners busy meeting, are you feeling stressed?
Action Health
During the three days that inspired the connection between education and happiness, every moment reflects the health of an event.
Health is for hospitality
Old friends and new smart meeting signature gift lounge. The reusable water bottles at La Fonda on the Square ensure attendees stay hydrated and sustainable when visiting Santa Fe and La Fonda on the Square (not to mention being an unrivalled space for all of these health!).
With Scentex’s craft signature, attendees must create something that makes the home and their home at home feel more elegant. Citizen Watch displays unique necklaces and semi-precious bracelets for its jewellery lines that make people feel good and charming, while the selected shades keep attendees comfortable in the Santa sunshine and a variety of stylish sunglasses.
Introduce local culture; fuel connection
Monday’s luncheon ended with Native American basketball dances by local performers from the nonprofit Lightning Boys Foundation after attendees had time to give up everything they’ve learned so far. Basketball dance is an important cultural tradition in many Native American communities and is a performance by a solo dancer who starts with a hoop, representing the circle of life, adding more basketballs throughout the dance to form various shapes and representing various elements, including humans, animals, wind, wind, water, etc.
“This is important and coincides with many Southwest cultures. The Southwest is composed of many neighboring tribes and Spanish, and at one point, Santa Fe before they were colonized and occupied.”
Santa Fe sees a lot of tours throughout the year and by integrating into the local culture through hoop dance performances or other means, planners can make a positive impact for everyone. “I have seen many annual events all over Santa Fe, and many have combined Spanish and Native American history through songs and dances. This has benefited from telling the story of the Southwest. The entire city benefits from the entire city due to the expected tourism industry.” Additionally, he added that there are more than 30 young dancers owning the Lighting Boy Foundation, many of whom compete in the annual championships. He continued: “I think hoop dance is an expression of sharing culture through songs and dance. It provides visitors with the opportunity to participate in this area of New Mexico.”
It’s not just an impressive feat – it’s an engaging way to familiarize attendees with the area they visit and the communities they enter, a healthy form of meeting attendees’ more comprehensive connection with their destination.
Everyone is on the Health Train
From there, attendees head to the Santa Fe Sky Railway, a unique train that immerse riders in the history of the Santa Fe railway. As passengers wandered through the historic train, they found different musical performances of each car among local artists.
Views from the open deck or through the windows show the vast natural landscape. Great music and beautiful views – who can say no?
This suggests that events are easier to introduce health than expected opportunities. In an opportunity to create opportunities for people to share moments of enjoyment, connection and relationship building, the entire point of the event has hit the central pillar of health through what events.
Read more: 7 unique places to hold your next meeting
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