Jawa Yezdi Motorcycles has announced a new partnership with Flipkart, making it the first premium mid-sized cc motorcycle brand to offer its products on India’s largest e-commerce platform. The partnership aims to enhance the way motorcycle enthusiasts across the country discover, compare and purchase high-end bikes from the comfort of their homes.
Bringing motorcycles into e-commerce
By partnering with Flipkart, which has a user base of over 500 million, Jawa Yezdi Motorcycles is reaching a wider audience, expanding its digital footprint and increasing the accessibility of its performance classic bikes. The partnership is part of a wider digital strategy to modernize the customer experience in India’s growing premium motorcycle market.
Enhance the online experience for enthusiasts
The partnership provides motorcycle enthusiasts a streamlined way to explore the Jawa and Yezdi motorcycle range. Customers can browse and compare models, read reviews and benefit from financial solutions directly on the Flipkart platform, which has been optimized for this unique shopping experience.
What customers can expect
- Improved accessibility: Customers can now browse the entire range of Jawa and Yezdi motorcycles from the comfort of their homes, bringing premium motorcycles closer to potential buyers across the country.
- wise decision: The platform offers comparison tools as well as user reviews to help customers choose the bike that best suits their needs.
- Flexible financial options: Flipkart is making these premium motorcycles more affordable for buyers by offering financing plans like no-cost EMI, buy now pay later (BNPL) and zero-down payment EMI options.
- cost savings: Customers can enjoy benefits worth INR 22,500 on select models, including additional cashback on Flipkart Axis Bank credit card transactions.
- Simplified purchasing process: While the initial booking is done online, necessary offline steps such as RTO registration and insurance will be handled at the designated dealers, ensuring a seamless transition from booking to ownership.
By leveraging Flipkart’s vast reach, Jawa Yezdi aims to expand its market share and make premium motorcycles more accessible to a wider audience while providing customers with a more convenient and flexible shopping process.
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