Popular Toy Fairs in Nuremberg, Germany

Since its establishment in 1949, the Nuremberg Toy Fair (Spielwarenmesse) in Germany has attracted toy companies from all over the world to participate in the exhibition. It is the largest and most famous toy trade fair in the world. It is one of the three major toy fairs in the world, with the highest reputation, the greatest influence and the largest number of exhibitors in the toy world.

From retro products to sci-fi, action and strategy games, there is a toy for every interest of the adult buyer.Nuremberg Toy Fair in Germany (Spielwarenmesse)This trend is highlighted by the new special exhibition area “Playground for Life – Toys for all Ages”. This interactive special area will be one of the highlights of the show, providing wonderful inspiration for something that is a must-have in every toy store.

The category “Collectibles” focuses on people’s pleasure in collecting. Toys are also collectibles that reflect their owner’s passion for a subject. They want to collect, for example, model products, construction and system toys, comics, cultural derivatives, non-fungible tokens, plush dolls or puzzles. As you can see in the category “Premium Collectibles”, collecting is also a profitable investment. These products impress with their extraordinary uniqueness and often have the potential for added value.

The “Tabletop Games” category includes a variety of tabletop and board games suitable for teams of two or more people. Whether you like to infiltrate other characters, prove your strategic skills, solve difficult cases or just have fun, tabletop games also inspire adults, such as escape rooms, social games and board games, card games or strategy games.

Nuremberg Toy Fair in Germany (Spielwarenmesse)It attracts manufacturers and customers from major global toy manufacturing fields every year. It has become an integrated platform for expanding sales channels, launching the latest products, and discovering and retaining customers. (The copyright of this article belongs to Juzhan, and no transmission is allowed without consent)