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Skoda, Volkswagen Sales Analysis (December 2024) – Taigun, Virtus, Cushion,

New Skoda Kushaq

2024 has a mixed ending for Skoda and Volkswagen. Sales of both brands fell year-on-year, but saw substantial month-on-month growth. In December 2024, the two automakers’ combined sales were 9,341 vehicles, compared with 9,600 vehicles in December 2023, a year-on-year decrease of 2.7%. However, month-on-month sales increased significantly by 57.81% from the 3,422 units sold in November 2024. The following is the sales performance of the two brands in December 2024.

Skoda sales breakdown: year-on-year and month-on-month

Skoda’s total sales in December 2024 fell 2.48% year-on-year to 4,554 vehicles, down from 4,670 vehicles in December 2023. However, month-on-month sales increased significantly by 57.80%, while sales in November 2024 were 2,886 vehicles.

Skoda sales December 2024Skoda sales December 2024Skoda sales December 2024
Skoda sales December 2024

Skoda Kushaq It maintained its position as the best-selling product in the brand’s product line, with 2,465 units sold in December 2024. While year-on-year sales fell slightly by 0.80% from 2,485 units sold in December 2023, month-on-month sales increased by 61.75% from 1,524 units sold in November 2024, which is impressive. Kushaq also ranked sixth in the compact SUV category this month , ahead of the mass army.

Skoda Slavia 1,894 units were sold in December 2024, a year-on-year decrease of 3.37% from 1,960 units in December 2023. However, compared with 1,131 units sold in November 2024, month-on-month sales jumped 67.46%, a strong performance, accounting for 41.59% of the portfolio share.

Skoda Kodiaq In December 2024, sales dropped 13.78% year-on-year and month-on-month to 194 vehicles. The drop is in line with expectations surrounding the launch of the second-generation Kodiaq, which recently showcased new features like ADAS and five- and seven-seat configurations.

Skoda Superb Sales have dropped significantly, with only 1 unit sold in December 2024, a month-on-month decrease of 83.33% from 6 units sold in November 2024. The recently showcased Superb Diesel 4×4 is expected to reignite interest when it is launched in the Indian market via the CBU route.

Volkswagen sales breakdown: year-on-year vs. month-on-month

Volkswagen’s sales in December 2024 decreased by 2.90% year-on-year, with sales of 4,787 vehicles compared with 4,930 vehicles in December 2023. However, month-on-month sales surged 57.83% from 3,033 units in November 2024, with sales increasing by 1,754 units.

Volkswagen sales December 2024Volkswagen sales December 2024Volkswagen sales December 2024
Volkswagen sales December 2024

mass army In December 2024, Volkswagen led the way with sales of 2,335 units, a year-on-year decrease of 4.92% from 2,456 units in December 2023. The month-on-month sales volume increased strongly by 55.98% from 1,497 units in November 2024. Taigun currently holds 48.78% share folder in Volkswagen.

Volkswagen Vitesse 2,257 units were sold in December 2024, a year-on-year increase of 2.64% from 2,200 units sold in December 2023. The month-on-month sales volume increased by 54.91%, an increase from 1,457 units in November 2024.

Volkswagen Tiguan Sales in December 2024 dropped 29.09% year-on-year to 195 units, down from 275 units sold in December 2023. Despite the year-on-year decline, the month-on-month performance improved significantly, with an increase of 146.84% compared to November 2024, when 79 units were sold.

Skoda+ Volkswagen sales December 2024Skoda+ Volkswagen sales December 2024Skoda+ Volkswagen sales December 2024
Skoda+ Volkswagen sales December 2024

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