Incentive Travel 2025: Trends, Challenges and Opportunities
Listen to audio Why free time, authenticity and immersion are redefining course content What are the latest trends in incentive travel in 2025 and beyond? Smart Meetings sat down with SITE and SITE Foundation CEO Annette Gregg to discuss trends in budgeting, program inclusion, future challenges and destination selection for the coming year based on results from the SITE Foundation's Incentive Travel Index survey. Click here to watch the entire webinar. Good business prospects After the epidemic, the world situation is difficult to predict, with new regulatory agencies in the United States taking office, global geopolitical conflicts, and unstable stock markets. However, business is booming. “We’re really at an all-time high in occupancy right now, whether it’s luxury or upscale occupancy, which is a popular area that most incentive programs focus on,” Gregg said. Fortunately for planners, incentive travel is growing. Only 8% of North American corporate and institutional buyers reported reduced activity in 2024 and 2025, and only 6%…
Smart meeting motivational experience sets a positive example
Listen to audio Smart Meetings makes history by bringing together top meeting professionals at an iconic location that just underwent a nearly $200 million renovation to experience the best motivational practices used today. The Arizona Biltmore Hotel in Phoenix, a Platinum Choice Award-winning hotel, is ending the year on a festive note with its smart meeting rewards experience, bringing with it new and renewed connections and a wealth of insights that will Making 2025 the best event season yet. By taking care of guests' needs at this iconic four-diamond hotel, attendees can focus on building new relationships and open their minds to fun exercises like competitive tree pruning—yes, that's a thing now, This is thanks to the generosity of Wondry's Mobile Floral Artists, Terramar DMC and Michaels Stores. From cabins to villas, all 703 rooms have been renovated. The new Tierra Luna Spa, outdoor Spire Bar, water park and 200,000 square feet of historic and contemporary conference center space provide…
I want to thank the Smart Meetings community…
Listen to audio Being included in the Eventex Awards 100 Index is of great significance I was visiting the convention center in one of my favorite new cities, Providence, Rhode Island, when my dear friend Kate Patay texted me congratulating me on being named one of the 100 Most Influential People in the Meetings Industry by Eventex . This takes me back for a minute. Even though I had won before, I felt more comfortable presenting the award. Just as my happy place is asking questions and taking photos, my role is to support, cheer and tell stories. I was delighted to see all of the Smart Conference Women Award recipients on the list, including Kate, Stephanie Harris, Annette Gregg, Carina Bauer, Tahira Endean, Casandra Matej, Julie Coker, Liz Lathan, Nicole Osibodu, Carrie Davenport, Thuy Diep, Valerie Bihet, Wendy Porter, Anh Nguyen, Mahoganey Jones, Dahlia El Gazzar, Rachel Stephan, Tess Wismaier and Liz Caruso. I also spy on our event…
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