Atlanta to host Super Bowl 62 in 2028
Image used under CC BY-SA 2.0. Atlanta, Georgia—The NFL selects Atlanta, Georgia to host Super Bowl 62. The big game will take place in February 2028 at the Mercedes-Benz Stadium. Atlanta's bid is led by the Atlanta Sports Commission in partnership with the Atlanta Falcons, Mercedes-Benz Stadium, the Georgia World Congress Center Authority, the Atlanta Convention and Visitors Bureau, the city of Atlanta and the state of Georgia. "Atlanta is excited to host Super Bowl 42 and welcome NFL fans to our city," said William Pate, president and CEO of the Atlanta Convention and Visitors Bureau. "It is an honor to host Super Bowl XLII for the fourth time. Hosting this prestigious event in our city demonstrates what makes us a leader in hosting championship events.” Super Bowl 62 will be held in Atlanta for the fourth time. The game has been played twice at the Georgia Dome (Super Bowl XXVIII in 1994 and Super Bowl XXXIV in 2000) and…
Episode 014 – Are you preparing for the Super Bowl or preparing for the catch?
Episode 14 – Preparing for the Super Bowl or the Improv? The Super Bowl is this Sunday, which got me thinking about trade shows. Shocking, right? I have a question for you - do you prepare for your next trade show like you're preparing for the Super Bowl, or like you're preparing for a neighborhood jam session? There's a difference! It’s called “The Big Game” for a reason. It’s the most important game of the year! Win and go home. Try hard and die. Here are some things I think of when comparing your next show to “The Big Game”: — How do you prepare? Do you prepare like a world-class athlete, spending hours a day in the gym or on the practice field? Or do you prepare like a championship coach, spending hours watching game film, reading scouting reports, and having late-night meetings with the coaching staff. Or do you treat your next game like a neighborhood game—maybe playing…
BMW, Kia and Volkswagen release new Super Bowl trailers
BMW's video promotes the new i5, while Kia's video promotes the EV9 February 2, 2024 17:31 BMW, Kia and Volkswagen have released new teasers for their Super Bowl ads. In alphabetical order, BMW has released its second ad starring Christopher Walken. The latest trailer, titled "Sing," features the famous actor behind the wheel of an i5 with Usher's "Yeah!" playing on the radio. Yes, that's it. [embed]https://www.youtube.com/watch?v=HkwQE0j6BIE[/embed] Kia seems to be taking a more serious tone, with their teaser showing a "determined young figure skater" talking about the "power within all of us." She then skates away, revealing an EV9 and a tagline that reads "electric like you've never seen it before." The full 60-second spot is set to air in the fourth quarter and is described as "the centerpiece of a comprehensive marketing campaign for Kia's new flagship car." We'll learn more on February 11thdayBut Russell Wager, vice president of marketing for Kia Motors America, said we can expect…