Apple will move to in-house developed Bluetooth chips
Apple is working to reduce its reliance on outside suppliers, switching to its own custom-designed Bluetooth and Wi-Fi connectivity chips in its devices starting next year. According to Bloomberg, the new chip, tentatively named Proxima, is planned to be used in Apple iPhones and smart home devices produced in 2025. Also read: Apple starts assembling iPads in Vietnam In a strategic move to achieve technological self-reliance, Apple plans to produce these chips through TSMC. It is worth noting that Taiwan is already the leading exporter of the global electronic chip market. According to statistics, exports will reach US$317.5 billion in 2023. IndexBox platform. Apple's internal innovation extends to their server chips, as they announced at their annual developer conference in June that their development efforts are aimed at enhancing artificial intelligence capabilities in their products. The shift fits Apple's broader strategy of replacing components from suppliers such as Broadcom and Qualcomm, with whom it has previously had significant partnerships. That…
Audi may not use the four-ring logo on new models developed in China
Sources said the decision was made for "brand image considerations" as the electric vehicles are expected to use SAIC's chassis. Industry insiders say Audi's four-ring logo will not appear on its new range of electric vehicles in China. The models are expected to adopt an architecture developed by SAIC and rely on local suppliers and technology. Audi and SAIC will reportedly launch a preview concept car in November 2024. Audi and SAIC are working on a new range of electric vehicles that will be developed, produced and sold in China, and a new report suggests the models won't use the traditional four-ring Audi logo to differentiate them from the rest of the lineup. The iconic logo of four interlocking rings was introduced in 1932 to symbolize the merger of Audi, DKW, Horch and Wanderer into a company called Auto Union AG. It is not yet clear whether the electric car series for China, codenamed "Purple", will be sold under different…
Explore the latest exhibition information and industry trends at ASAP Expo Magazine. Your one-stop platform, bringing together global exhibition highlights, industry trends and in-depth analysis, to help companies accurately connect with the market and seize business opportunities.
