Yokohama India launches EMI program that will not become a premium tire:
Quick Overview Yokohama India launches “Easy Drive” cost-free EMI program for premium tires. The 6-month cost-free EMI is available for tires of 17 inches and above, starting at Rs 1,807 per month. The partnership with Bajaj Finance Ltd. ensures a seamless buying experience. With larger wheels becoming the norm for SUVs and premium cars, upgrading tires is more than just a luxury, and it’s a necessity. Yokohama India has launched an "Easy Drive" Cost-free EMI program to make premium tire replacements easier to access. The program was initiated in partnership with Bajaj Finance Ltd. (BFL) to allow buyers to separate their payments within six months without additional fees. A wise move for premium tire buyers Hyundai SUVs and sedans increasingly have larger wheels, requiring high-performance tires for better grip, comfort and durability. Recognizing this shift, Yokohama now offers EMI options within its 17-inch and above tire range. Monthly payments start at Rs 1,807 and premium tires are more affordable without…