Grand Slam: Nike Tennis Shop-in-Shop at Sporting Life
Grand Slam: Nike Tennis Shop-in-Shop at Sporting Life

The Nike Tennis brand reaches a pivotal moment when the Sporting Life store on Toronto's iconic Yonge Street transforms into a must-visit premium tennis shopping destination. Task by mint green group, Large headquarter company. Redefining retail innovation through thoughtful curation, creative artistry and a commitment to sensory engagement. The mission was clear: create an enhanced sensory experience that firmly positions the Nike Tennis area as a cornerstone of the store. The results exceeded expectations and achieved: Sales increased 105% in six months. Overwhelmingly positive feedback from customers and employees. This dynamic space takes Nike Tennis retail excellence to the next level. Key highlights of the revamped space include: Tennis wall: An eye-catching visual display made entirely of tennis balls designed to attract customers.Custom glass table: Artfully crafted from hundreds of tennis balls, this table serves as both a functional and artistic centerpiece.Referee chair mannequin display: Take the latest Nike tennis trends to dramatic heights.3D Scoreboard: It is a surreal installation…