Maritz leadership digs deep into integration with CDS, new
CHICAGO — Event technology continues to be a top focus for trade show and event organizers as they seek a more seamless experience for their teams and for exhibitors and attendees at their shows. Maritz, a company designed to meet the demand for smoother journeys in 2025, now brings the acquisition of Convention Data Services under its brand. trade show director Chatted with Maritz leadership about the progress of the integration with Convention Data Services, their priorities for 2025 and what show organizers should focus on in 2025. Better together The integration of Convention Data Services (CDS) and the Maritz brand is ongoing and has been making significant progress since the acquisition was announced in July 2024. The transaction brings together two strong competitors and sets in motion an integration process that includes retaining the best of each company to continue delivering the strongest value proposition to customers. John Wahle, Chief Technology Officer, Maritz "We know that we will be…
Exclusive: Claire Lester on bridging the generation gap
Is there really a generation gap? If so, how can meeting and event planners bridge the generation gap? There is a lot of discussion about generational differences causing a generation gap in conference design, especially now that large-scale intergenerational workforce shifts are expected to occur in the coming years. Until recently, conferences were primarily geared toward baby boomers, who currently make up just 19% of the workforce and have been overtaken by Generation X (36%) and Millennials (40%). Although Gen Z currently only accounts for 6% of the workforce, this generation, which has grown up in an era of global economic pressure and rapid market changes, will also bring new perspectives and new requirements for the way meetings and events are conducted. Claire Lester, Senior Design Studio Strategist at Maritz While individual circumstances will of course vary, as Claire Lester, senior design studio strategist at Maritz, told this year’s IMEX America conference in Las Vegas from October 8-10, But in…
Practical ways to use artificial intelligence in event planning now
Prevue met with Amy Kramer, head of innovation at Maritz, to learn how her company uses artificial intelligence to optimize event planning both internally and for clients. Over the past year or so, artificial intelligence (AI) has been making steady inroads into the meeting and event planning process, going from cool fad to useful tool in record time. To learn more, Prevue met with Amy Kramer, head of innovation at event management company Maritz, while at IMEX America in Las Vegas to learn how her company uses artificial intelligence to optimize event planning both internally and for clients. She shares some AI-related intel that you can put to use in your own work right now. Amy Kramer, director of innovation at event management company Maritz Previous article: How can you use artificial intelligence to complete meeting and event planning tasks faster, more efficiently, and even more creatively? Kramer: We've been exploring how planners are using AI every day, and what…
Conference costs to increase in 2025
If your conference budget for 2025 is not at least 4.3% higher than this year's expenses, you will likely be in the red. That's the result of Maritz's meeting and event cost forecast published in the IMEX America edition of its industry trends report. Combining statistics from CoStar/STR; the 2024-2025 World Workplace Budget Survey; the 2025 Global Business Travel Forecast from CWT and the Global Business Travel Association; and the Payscale 2024-2025 Salary Budget Survey, the report includes prices for 2024 as well as next year rose, divided into four categories: 2024 Prices: Total Increase for Meetings and Events 4.5% hotel: 3-5% increase (reflects locations and rates for group bookings, not the entire hotel property)Air: up 2%FOOD: up 4%Event staff salaries: up 4% 2025 Prices: Total Increase for Meetings and Events 4.3% hotel: up 2-4%Air: up 1%FOOD: up 3-6%Event staff salaries: up 3-4% Maritz warns that overall meeting and event costs will increase by 4.3% in 2025, and you may…
2024 Special IMEX Industry Trends Insights
CHICAGO – Maritz released its special 2024 IMEX Industry Trends Report last week at IMEX America, the event industry’s annual trade show. In the report, Maritz lays out the current pulse he's seeing from clients, along with inflation forecasts and guidance for maximizing every stage of the incentive journey. trade show director We sat down with Maritz COO Steve O'Malley after IMEX to discuss the report's findings in detail and learn more about what's next for the industry. "IMEX is fantastic," O'Malley said of where the 2024 report will be released. "I think outperforming IMEX America's biggest numbers this year is a great statement about the health of our industry. There was a lot of buzz, great events, and it felt like a family reunion again." Customer Trends According to the report, Maritz saw different trends emerging among its corporate clients and association/trade show clients. Trade Shows and Associations While corporate clients are in a compressed planning cycle, trade show…
Maritz sustainable development
Toyota North America recently presented Maritz with its first Environmental Sustainability Award. Here's what happened. Maritz recently received the first Environmental Sustainability Award from Toyota North America IPSS (Indirect Procurement Shared Services) in recognition of how the company demonstrates its overall commitment to environmental sustainability and specifically helps the company reduce carbon emissions and conserve water. and/or promote diversity. These are all important to the company's ability to achieve Toyota Challenge 2050 goals, and the Maritz Carbon Measuring Footprint Tool (CFMT) helped them achieve these goals when used at the company's 2023 Supplier Conference. “We are humbled and grateful for Toyota’s vision and their support of our tools and this work,” said Rachel Riggs, general manager of environmental strategy at Maritz. Prevue recently spoke with Riggs to learn more. Previous article: How did it all start? Rachel Riggs, General Manager, Environmental Strategy, Maritz Riggs: I’ve been talking about the rollout of this tool on LinkedIn and at industry events, and…
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