Enter at your own risk: How to cover your event and minimize your risks
Cameron Smith and Mark Smith Meeting and event planners have reason to be optimistic about their business prospects in 2025: Overall attendance has reached 90% of pre-pandemic levels, according to one leading index. Even better, 81% will have an in-person component and 63% will be fully in-person. But even so, planners shouldn't get too comfortable. The business of hosting meetings or events is still a risky business. It’s not just acts of God—like weather instability and natural disasters—that can wreak havoc on the best laid plans. Violence — think active shooter incidents — can expose event sponsors and venue owners to costly injury and wrongful death claims. Risks remain and need to be adequately measured by insurance policies, which should temper the industry's enthusiasm for the post-pandemic climate. Special event and entertainment venue insurance may be helpful. Understanding the ins and outs is crucial. The event cannot continue without special coverage Special event policies can be thought of as peace…