Consumer-first event participants
Attendees at the American Geophysical Union's 2023 Annual Meeting sat at the AGU Virtual Center in Zurich, Switzerland, watching a presentation broadcast from San Francisco. (Source: Tuule Müürsepp) When researching business event trends for 2025, I kept coming back to a few phrases I saw over and over again: intentionality, human connection, and meaningful interaction. These sentiments reflect a larger ongoing trend across society: After the pandemic ends, consumers are expressing a desire to seek connection with purpose, according to global marketing consultancy Mintel's 2025 Global Consumer Trends Report. The report adds that social groups have become a necessary part of how people plan for the future - given the complexity of the big problems we face, such as global warming, "it is neither logical nor desirable to address them alone". But consumers (aka attendees) have higher expectations when they gather together. One of the five biggest business trends Forbes Story predicts that the focus in 2025 will be customer…
Participants are energized by their enthusiasm and commitment to Chinatown
Chinatown is often thought of as a tourist attraction, but its origins date back to the 19th century, when Chinese immigrants came to the United States and Canada during the California Gold Rush, helped build the transcontinental railroad, and created communities that faced life as outsiders. Today, there are 62 Chinatowns in North America, and nearly a third of them were represented this October at the second annual U.S.-Canada Chinatown Cultural Preservation and Revitalization Conference, which aims to connect Chinatown business and cultural leaders and Address their systemic challenges. “Not many platforms or organizations have the capacity and resources to connect Chinatown communities across the U.S. and Canada to foster stronger knowledge exchange, solution strategies and collaboration,” said Carrie Leung, director of events and partnerships for the Vancouver Chinatown Foundation, and Brian Pang, chief operating officer and head of partnerships at Stand Together with Asian Americans. The two are members of the organizing committee for the 2023-2025 United States and…
Involve participants in the Maker Movement
How makerspaces and conferences can help event attendees learn about a people’s history and culture—or just deeply resonate with their own professional culture. By Michelle Russell Participants at ISTELive 24 in Denver work together to make puppets as part of a creative camp. On the cover and in the CMP series of stories ConveningIn our May/June issue, we examined the Maker Movement from multiple angles in the context of the events industry—from interviews with the founders of Maker Fairs held around the world to exploring how Knoxville became Etsy’s first official U.S. “Maker City” to workshops in Canada where groups learned about their culture by making Indigenous crafts. I recently read about a similar workshop that immerses participants in another culture. The Grand Velas Riviera Nayarit Hotel in Puerto Vallarta, Mexico, has launched an event that gives guests of the all-inclusive resort the opportunity to paint brass. Miracle Heart (Miracle Hearts), with artist guidance on the history and meaning of…
Saudi Bathroom Show helps participants showcase their products in the Middle East
Saudi Bathroom Show helps participants showcase their products in the Middle East The annual Saudi Bathroom Products Exhibition will be held over four days in early November. The organizer of this international exhibition is the giant of the exhibition industry——.Reed Exhibitions UKThe exhibition hall is located atJeddah Convention and Exhibition CenterIt is expected to attract tens of thousands of trade visitors and around 150 exhibitors. Saudi Arabia has one of the fastest growing economies in the world.In order to maintain its important position in the global economy, Saudi Arabia will continue to expand its non-oil exports.According to information released by the Saudi Arabian Central Ministry of Statistics and Information in 2010, Saudi Arabia is expected to add 2 million new housing units by 2014, and the construction sector will pave the way for objective development prospects.The Saudi General Authority for Housing and Construction estimates that Saudi investment in housing construction projects will reach $66 billion over the next 12 months.Saudi…