Planning to buy a compact car? 6 MARUTI models enter
Maruti Suzuki has formulated product offensive strategy for the Indian market (Vision 3.0). The goal of this daily auto manufacturer is to increase exports three times in the next eight years, and at the end of ten years, its product portfolio has been expanded from 17 models to 28 models. The upcoming range may use nearly six different power assemblies, including gasoline, electric, hybrid power, CNG, Flex fuel and ethanol. If you plan to buy a compact car, Maruti Suzuki has at least six new models before 2026-27. Continue reading to understand more information about MARUTI Suzuki compact cars that are about to be launched. Maruti Fronx Hybrid Maruti FRONX is one of the quantities of the country's Indian-Japanese auto manufacturers. This compact cross -border car is ready to get its first middle -aged update this year. Interestingly, this will be a model featured by the brand's new powerful hybrid power of Maruti Suzuki. this 2025 Maruti FRONX It will…
5 Meeting planning takeaway from 2025 Grammys
The Grammy Awards Ceremony did a lot of things in 2025. When meeting with professionals, he might want to consider his own reward party. Although some recording colleges are organizing 2025 Grammys, few conference planners have the power or budget of celebrities, but the show was broadcast for several hours on February 2, and it did show several innovative ideas. People who have the awards ceremony of the association can use and adapt to the show that suits them to really sing. Crisis response support: It is almost impossible for organizers to ignore the local wildfires in Los Angeles held in the ceremony. They didn't. The hub ceremony of the recording college was raised for $ 7 million in donations to support relief work. The host Trevor Noah was recruited throughout the party. They also donated TV advertising slots (all premiums this event), which are characterized by local companies affected by fire.Points of the planner: Although you want your award…
Industry speaks out about data-driven event planning
Driven by technological advances, exhibitions and events are undergoing a revolutionary change. The IAEE will delve into the direction of data-driven incident management in a January 15 webinar, From feelings to facts: The evolution of event datapresented by Annaji Sailer, CRFP, CEM, senior director of exhibitions and strategic partnerships for the Restaurant Facility Management Association, and Dr. Panos Moutafis, CEO and co-founder of Zenus, Inc. Annaji and Panos will explore the fundamental shift in event planning from gut-based decision-making to a more analytical approach. They will delve into the critical role of data in demonstrating event ROI to stakeholders, especially sponsors and exhibitors, and share practical strategies for leveraging metrics to optimize event results. This webinar will also demonstrate how forward-thinking event professionals can use data to not only measure success, but to create a comprehensive picture of team performance and its alignment with broader organizational goals. Here, Annaji and Panos preview the topics they’ll dive into during the webinar,…
Transform your event planning with Kardoe: Ultimate Edition
Kardoe is revolutionizing event planning software for 2025, providing a comprehensive solution for event professionals who need powerful, scalable meeting planning software. As the best-in-class event scheduling software, Kardoe streamlines every aspect of event operations.Traditional event platforms have clunky interfaces, but Kardoe brings speaker management, meeting planning, and program production together into one beautiful tool. This next-generation event planning software eliminates scattered spreadsheets and endless email chains, replacing them with automated workflows and real-time collaboration tools.Event planners choose Kardoe's meeting planning software for its seamless integration capabilities, including our Cvent integration. API and webhook technology ensure your event technology stack works together.Whether you're organizing a large conference or a small board meeting, this event scheduling software has you covered. At the heart of Kardoe is its interactive Run of Show feature, which integrates conversations, tasks and notes in real time. Access it all through our mobile-optimized event platform, putting you in control wherever you are.Main features Our event planning software:Automated…
Create a schedule for stress-free event planning
Planning an event is never easy, but it doesn’t have to be overwhelming. Whether it’s a trade show, corporate event, or product launch, having a solid schedule can turn chaos into calm. Think of it as your trustworthy roadmap to keep you organized, on track, and ready to tackle whatever comes your way. With the right plan, you can focus on creating a memorable experience rather than scrambling to meet deadlines. In this guide, we’ll explore the importance of timelines, share a step-by-step timeline for event planning, and provide some tools and tips to make the process seamless. Why timelines are critical to event success Let’s face it – event planning can be stressful. But schedules are your secret weapon. It keeps all the moving parts in sync and ensures nothing is missed. If not, you're stuck in last-minute confusion and missed opportunities. Why a timetable is needed: Get everyone on the same page: Your timeline is the central hub…
How to know when it’s time to re-evaluate your event planning
You're working hard to grow your event planning business. Bookings are booked, calendars are full, and there aren’t enough hours in the day to accomplish everything on an ever-growing to-do list. But despite all your efforts, you still fall short of your financial goals. Maybe you're skimping on takeout, or choosing to stay home while your friends go to the club. Whatever it is, the results of your efforts feel underwhelming. In this article, we share some signs that it might be time to reevaluate your event planning rates. Different types of events you want to follow You think planning your dream wedding is your calling. But now you're rethinking your event planning niche because you've experienced a drunken groom, a bride, and a surprising "I object" from a jilted ex. It goes without saying that different types of events receive different rates. You'll need to reevaluate your event planning rates if you find you want Expand into different event…
Starting an event planning business? 5 reasons to look for one
You've been planning big events since you were little. When your mother shamelessly recommends a pizza combo at the greasy neighborhood joint, you fire her from your birthday party plans. Instead, you start making party favors, decorations, and homemade cakes. You invite your entire freshman class and your basement party is the biggest event ever. You know you have found your calling. Now you're ready to take the plunge and realize your dreams and open your own event planning business. honor! Don’t forget to add a mentor to your list of things you need to succeed in event planning. In this article, we share five reasons why having a mentor can help you achieve your event planning goals. 1. Mentors can increase your business’s chances of survival Guidance will help your fledgling event planning business navigate the critical first few years. SCORE, a nonprofit that provides free mentorship to entrepreneurs, reports 87% of customers are still open One year later.…
Planning to buy a new Maruti Dzire? This is the waiting period
The Indo-Japanese carmaker's latest offering, the new Maruti Dzire, has created a buzz in the market with its Global NCAP rating. The compact sedan received five stars for adult occupant protection and four stars for child occupant protection. The base model comes with safety features such as six airbags, electronic stability program, ABS with EBD, hill hold assist, reverse parking sensors, three-point seat belts with all seat reminders and a rear defogger. The top-end ZXi and ZXi+ trims come exclusively with a reverse parking camera, a tire pressure monitoring system and a 360-degree camera. There are over 30,000 Dzire pre-orders so far! Features such as a significantly improved design, an upscale interior with features such as a sunroof, and a new Z-series petrol engine also work in its favour. Bookings for the new Maruti Dzire have been pouring in with an average of around 1,000 bookings per day. The carmaker revealed that the compact sedan has received 30,000 bookings so…
Genesis product planning boss tells us how the brand will evolve
From Magma to EVs and more, Genesis has a plan like no other November 30, 2024 17:40 Genesis intends to make its Magma performance brand truly unique.Ash Corson, director of product planning, mentioned Bugatti and GMA in an interview with Carscoops.He also confirmed that the G70 sports sedan is an integral part of the brand. Genesis is at a critical stage. Hyundai Motor's South Korean luxury brand is expanding market share while focusing on improving customer experience and launching new models. Following the launch of the updated GV70, we spoke with Genesis Director of Product Planning Ash Corson. Corson has an extensive background, having helped develop and launch 11 product lines in previous roles. He played a key role in the launch of the Lexus F Sport brand and later joined Hyundai to work on mobility and connectivity. Late last year, he took over Genesis' product planning. At the Los Angeles Auto Show, we had the chance to sit…
5 Proven Strategies for Building Your Event Planning Brand
Breaking into the events world and making a name for yourself in New York can be challenging. As one of the largest markets for event planners, New York City offers both unlimited growth potential and fierce competition. So, what can you do to stand out from the crowd? Try these five proven event strategies to build your event planning brand. 1. Find your event niche and make it a perfect fit If you find your niche in the industry and focus on your strengths, you'll have the best chance of becoming a great event planner. Think about what types of campaigns are most successful for you and who your target audience is. Then, create customer persona Help you learn more about your ideal customer. The more you can hone your strengths as an event planner and identify the audiences that resonate with them, the easier it will be to build your event planning brand. Just starting out and not sure…
Sustainable Event Planning: Action Steps for a Lasting Strategy
Listen to audio Becoming a sustainable event planner is a marathon, not a sprint. As the events industry continues to evolve on its sustainability journey, there are many achievements to celebrate. Planners, partners and attendees are more informed and engaged than ever. But there's no denying that sustainability is a very broad topic, and sometimes, you might feel like you're being left behind. Smart Meetings’ October webinar, “From Checkbox to Strategy: Implementing and Leading Sustainable Event Practices,” details this. Creating a more sustainable event is a journey and it comes down to breaking it down into smaller pieces. As planners learn more about practical best practices and work to implement them in meetings, before they know it, the scope and scale of sustainability seem less daunting. If you're just starting out on your sustainability journey, or you find yourself stuck and unsure of where to go next, the experts in this webinar will provide actionable steps and overall mindset shifts…
Halloween popular event planning scene
Halloween is no longer just a kid's holiday, it's becoming a major player in the events industry, providing businesses with a unique opportunity to attract customers and boost employee morale. As festivals grow in popularity, event planners can capitalize on their appeal by creating compelling, immersive themed experiences. From creative virtual events to in-person events, Halloween provides the perfect backdrop to foster connections, inspire creativity and deliver unforgettable experiences. A growing trend Halloween has evolved beyond its mere holiday into a cultural phenomenon that provides businesses and event planners with significant engagement opportunities. According to a report Statistics and Research DepartmentAbout 70% of Americans are expected to celebrate Halloween this year. this National Retail Federation (NRF) The report also said consumer spending surged record-breakingly, rising to an unprecedented $12.2 billion from $10.6 billion last year. companies like this Thirteenth Floor Entertainment GroupThe leader in the haunted attractions industry, staying on top of the trends and incorporating cutting-edge technology, immersive storytelling…
Practical ways to use artificial intelligence in event planning now
Prevue met with Amy Kramer, head of innovation at Maritz, to learn how her company uses artificial intelligence to optimize event planning both internally and for clients. Over the past year or so, artificial intelligence (AI) has been making steady inroads into the meeting and event planning process, going from cool fad to useful tool in record time. To learn more, Prevue met with Amy Kramer, head of innovation at event management company Maritz, while at IMEX America in Las Vegas to learn how her company uses artificial intelligence to optimize event planning both internally and for clients. She shares some AI-related intel that you can put to use in your own work right now. Amy Kramer, director of innovation at event management company Maritz Previous article: How can you use artificial intelligence to complete meeting and event planning tasks faster, more efficiently, and even more creatively? Kramer: We've been exploring how planners are using AI every day, and what…
Exclusive guest column: How to transform your event with localization
Listen to audio Meeting and event planners have a unique opportunity to create immersive experiences that transcend logistics and scheduling. By incorporating a destination's local culture into their events, planners can enhance the atmosphere of their gatherings and give attendees a deeper appreciation and understanding of the place they're visiting. In San Antonio, we celebrate the city's heritage every year with our annual Fiesta celebration. Although Carnival takes place in April, the city encourages visitors to embrace the "Carnival" spirit and its vibrant history and culture year-round. I’ve listed below some tips planners can consider to help fully showcase and celebrate the local culture of their meeting destination. Read more: Intelligent meeting experience high-quality event culture Learn from the locals The most important thing to consider when incorporating the local culture of your destination into a meeting or event is to learn from the locals. Each destination has its own personality and nuances, so seeking guidance from local experts ensures…
Exclusive guest column: How to transform your event with localization
Listen to audio Meeting and event planners have a unique opportunity to create immersive experiences that transcend logistics and scheduling. By incorporating a destination’s local culture into their events, planners can enhance the atmosphere of their gatherings and give attendees a deeper appreciation and understanding of the place they are visiting. In San Antonio, we celebrate the city's heritage every year with our annual Fiesta celebration. Although Carnival takes place in April, the city encourages visitors to embrace the "Carnival" spirit and its vibrant history and culture year-round. I’ve listed below some tips planners can consider to help fully showcase and celebrate the local culture of their meeting destination. Read more: Intelligent meeting experience high-quality event culture Learn from the locals The most important thing to consider when incorporating the local culture of your destination into a meeting or event is to learn from the locals. Each destination has its own personality and nuances, so seeking guidance from local experts…
Why Event Planners Love Event Planning Expo
Event Planning Expo is New York's premier conference that brings together the best of the events and hospitality industry. Plan to learn, build strategic partnerships, and have fun over three amazing days! Find out why so many global event planning professionals love this conference and learn how to make the most of your Expo Experience. This is a career opportunity you won't find anywhere else Attend exclusive professional development workshops designed to advance your business expertise. Gain actionable insights and strategies to boost business growth and success. Panel Discussion and fireside chats, which are your chance to learn from the best. Make sure your Expo ticket includes Speaker Series Get a truly exclusive opportunity to listen Tim GroverA top and effective coach for legendary superstars such as Michael Jordan and Kobe Bryant, David Starkrenowned David Stark Design founder and event producer. This is the hottest room to connect with top event professionals Learn from top industry leaders and innovators who…
9 Tips for Effective Trade Show Planning
Yet, despite the fact that careful planning can improve revenue and more carefully allocate resources, few businesses invest the time and energy to do so. Most businesses plan only a few weeks before the event, but best practice is to plan six months or more in advance. Trade show planning should be part of a larger strategy to achieve your organization’s goals. Making it happen might be simpler than you think. That’s why we’ve developed 9 top tips to guide you through the process. Setting Goals and Objectives for a Trade Show The first step in trade show planning, or any planning, is to determine what you hope to achieve. Achievement can be measured through closely linked goals and objectives. The objective is the overall impact you hope to achieve. The primary objectives of a trade show are: Increase brand awareness. Most businesses are constantly working to increase awareness of their brand among key demographics. Setting a goal to improve…
Business and Financial Planning: A Guide to Success
Planning is critical to the success of both business and personal finance. Without a clear strategy, businesses can easily fall into financial traps and individuals can struggle to effectively manage their wealth. This guide outlines the key steps in business and financial planning to help ensure long-term growth and stability. See also: Business Loan Guide: Key Strategies and Tips 1. Understand your financial situation The first step in any business or financial plan is to understand your situation. This involves a comprehensive assessment of your assets, liabilities, and sources of income. For a business, this may include financial statements such as a profit and loss report, balance sheet, and cash flow statement. Tip: Review financial statements regularly to identify trends and potential problems early. Conduct a SWOT analysis to understand the internal and external factors that affect your financial health. 2. Set clear financial goals Whether you are running a business or managing your personal finances, it is vital to…
How to Research Powerful Keywords for Your Event Planning
In today’s increasingly competitive, technologically advanced world, it’s not easy to stand out from the competition. You could have the best event planning business in the world, but if no one knows where to find you when they’re ready to plan an event in New York, it all means nothing. That’s why you need Your event planning business appears on Popular search page results when potential clients search for event planners. While it can sometimes feel like it’s impossible, it really all comes down to choosing the right keywords, which is something you can handle. Here’s how to research powerful keywords for your event planning business. Think from the audience’s perspective The first thing you should do when you start researching strong keywords for your event planning business is to try to think from the perspective of your audience. Event Planning Businesswhat would you search for? If you search for something broad, like "event planner," you'll probably get pages and…
The difference between event planning and event marketing
Is there a difference between event planning and event marketing? Yes. Absolutely. I would answer this in the affirmative. While these terms are sometimes used interchangeably, they actually involve very different functions that are critical to the success of any campaign. Mastering the differences between these two strategies can increase the efficiency and effectiveness of your campaign strategy. Let us clarify these distinctions for you now. Defining the Difference: Event Planners vs. Event Marketers The main difference between an event planner and an event marketer is their focus and responsibilities: Event Planning: This position is responsible for planning, organizing, and executing every detail of an event. It involves managing logistics, coordinating with suppliers, and making sure everything runs smoothly. Event Marketing: While it may include some planning, event marketing is more about strategy. It focuses on creating a compelling brand story, enhancing the attendee experience, and using data to improve key metrics such as Pipeline Generation. Essentially, event planning is…
15 Networking Strategies When Planning an Event
It's here before you know it- Event Planning Expo 2024 It’s right around the corner. Have you bought your ticket? More importantly, are you ready for the high-energy networking opportunities? This is not your average, run-of-the-mill conference. It New York City's Premier Conference Applicable to the events and hospitality industry. It requires a higher level of social skills to maximize every moment. Here is a list of networking strategies and skill-building reminders you can use at Event Planning Expo 2024. 1. Set clear online goals by October 15th Before you attend, determine your networking goals. Whether it's connecting with potential clients, finding new suppliers, or learning about industry trends, having clear goals will help you stay focused on networking and make the most of your time. 2. Research event planning expo attendees and exhibitors online Review the attendee and exhibitor lists ahead of time. Identify the key people or companies you want to contact and learn about their business so…
Hyatt and Tambourine Elevator Planning
Tambourine— a Fort Lauderdale-based hospitality marketing technology company — and Hyatt Hotels Hyatt Hotels Corporation Activity Experience Guidea digital resource for meeting and event planners. The activity experience guide is Hyatt joins handsHyatt's event concept is designed to ensure that guests feel more cared for, more efficient, more impactful and more purposeful. With "Together by Hyatt", Hyatt hotels will put the guest at the center, help create seamless experiences, and host more connected meetings and events. Launching in April 2023, the Event Experience Guide is guided by Hyatt’s purpose of caring and is designed to streamline communications between hotel sales and event teams and meeting planners. The Event Experience Guide offers customized planning resources for specific properties, including curated food and beverage menus unique to each location, curated “Sustainability Fact Sheets,” time-saving guides to event success, and more. Following a phased pilot in various regions around the world, Hyatt expects that all Hyatt properties with mid- to large-sized meeting and…
The 2024 Democratic National Convention: Planning for a More Sustainable Political Convention
The Democratic National Committee is doing more than just trash talking at its 2024 convention in Chicago — organizers are taking actions aimed at reducing the convention’s carbon footprint and supporting local sustainability. Organizers of the Democratic National Convention (DNC) have pledged to deliver on the party’s commitment to sustainability at this year’s convention. It’s no small task, with more than 50,000 attendees flocking to Chicago last week for the DNC. But the Democratic National Convention Committee (DNCC), along with the Chicago 2024 Host Committee and two local sustainability consultants, Bright Beat and Purpose, have developed a plan, outlined in a sustainability guide, to offset carbon emissions, rescue food and divert waste through recycling and composting at the United Center and McCormick Place. “Just as the Harris-Waltz team and the Democratic Party are committed to protecting the environment, we demonstrated that same commitment at our convention — before, during and after this historic event,” said Emily Soong, press secretary for…
Investment Planning in Malaysia: A Comprehensive Guide
Investment planning in Malaysia is an important aspect of financial management that enables individuals to grow their wealth, achieve financial goals, and secure their future. For beginners, understanding the fundamentals of investment planning is essential to embarking on a successful investment journey. In this comprehensive guide, we will explore everything a beginner needs to know about investment planning in Malaysia, covering key concepts, strategies, and tips for building a solid financial future. Understand investment plans definition Investment planning in Malaysia involves developing a strategy to allocate funds into various investment vehicles with the goal of generating returns over time. It takes into account factors such as financial goals, risk tolerance, investment timeline and market conditions to create a structured investment approach. importance Investment planning is essential for beginners in Malaysia as it provides direction and discipline in managing finances. It can help individuals set achievable financial goals, make smart investment decisions, and confidently navigate market fluctuations. Components of an investment…
Protected: What keeps you up at night: Planning stressors and
Posted by the web editor of Prevue Meetings & Incentives. As this is a protected post, no excerpts are included. The protected article: What Keeps You Up at Night: Planners’ Stressors and Solutions appeared first on Prevue Meetings & Incentives.
How to Convince Your Boss to Attend an Event Planning Expo
You've seen how incredible Event Planning Expo In past years, others in your industry have been wary of attending. But this year, you want to attend the three-day conference in person, eager to learn new insights, meet top clients, and network with the best in the events industry. To get your ticket, you first need Convince your boss It is a worthwhile investment and event. If you need a plan to communicate to your manager the benefits and value of attending NYC's premier conference this October, keep reading. We'll outline how to make a strong case and get the permission you need to get into the room at The Expo! “The Event Planning Expo is a must for any business looking to expand their network, brand and gain knowledge.” Chris Willard – Hong Kong Room – Emphasize the reputation and past experience of Expo exhibitors Industry recognition: Emphasizes that the Event Planning Expo is one of the most recognized and…
Benefits of Becoming an Event Planning Expo Sponsor
Event Planning Expo Draw thousands of event professionals, hospitality businesses, and global brands to New York for three days of high-energy networking and development. From the opening party to the second day of the speaker series, and every lounge, party, and networking opportunity in between, this is where event professionals shine. Yes, buy your all-access ticket and bring your team. But don’t stop there. Become a high-value sponsor and really showcase your business to these development-minded entrepreneurs and decision-makers Event Planning Expo 2024. Benefits of being an Expo Sponsor Register now to become Expo Sponsors and discover all the exclusive perks and benefits. Explore the various opt-in levels and choose how much exposure you want your brand to have at NYC's premier conference! Sponsorship benefits include: Expand your brand exposure to thousands of people Obtain high-value cooperation opportunities Enjoy exclusive sponsorship marketing exposure Generate excitement about your event or hotel brand Establish your service and brand leadership Demonstrate your dedicated…
Why Local SEO Is Important in Event Planning
An SEO plan is essential to the marketing strategy of your event planning business. However, trying to rank for any event planning-related search can make the task overwhelming. It also may not bring the best results for your goals. Instead, consider focusing your SEO efforts on Local SEOThis small change could have a big impact on your event planning business. What is Local SEO? Local search engine optimization (SEO) focuses on improving your event planning business's online presence in search results for a specific geographic area. The goal is to make your event planning business more easily found by people looking for local businesses. Typically, businesses with a physical storefront use local SEO to help people find and visit the business. Local SEO can benefit event planners. It can increase visibility to those looking to hire someone to plan an event. It can also help increase visibility for events that are open to the public. Improve local search visibility While…
Travel Tips: Planning a trip to Georgia? You might find it good
Georgia. The country, not the United States. Yes, the country that lives in the shadow of Vlad the Great. I recently visited there on vacation and was so moved by the chaotic order and weird Georgian car culture that I decided to write about it. During my ten days living in this Caucasian country, I crisscrossed the roads from east to west, from the Russian border in the north to near the Turkish border in the west. I drove on major highways, arterial roads, mountainous areas, city roads, and so on. Some places have very good roads, while others, I felt right at home - because their maintenance looks like it has been outsourced to the Mumbai Municipal Corporation. Georgia is uniquely situated, bordering Russia, Turkey, Armenia, and Azerbaijan. This places it right at the crossroads connecting all of these countries. International highways are bustling with trucks, transporting Russian oil and Turkish machinery. If you have a truck fetish, this…
7 Reasons You Can’t Miss Event Planning Expo 2024
If you’re in the event planning industry, whether you’re a professional planner or an event service provider, you know the importance of attending conferences and industry events. It’s where you meet new people and find new clients. It’s where you check out your competitors and learn about the latest event trends. But there’s one conference (among many great events) you simply can’t miss this year. Event Planning Expo 2024 is here… and it’s the go-to hotspot for anyone looking to become an event planner Succeeding in the events industryToday, we’ll tell you why the Expo is such a milestone for careers and entrepreneurs, and share the reasons why you must be in this room in October. 1. This is not one or two days, but three full days of high-energy socializing Event Planning Expo 2024 can’t be limited to just an afternoon or a day of networking. The events and hospitality industry’s premier conference will be filled with three full…
Canada Calling: Event Planning Paradise
Listen to Audio Economical, convenient and fashionable Are you a stateside event planner looking for a change of scenery? Our neighbor to the north, Canada, offers a wealth of options for event planners looking to entertain and engage their guests. Smart Meetings reached out to Laura Pallotta, regional vice president of sales and distribution at Marriott International in Canada, who provided some insights into the latest relevant travel trends for travel planners looking to create international experiences. Big Conference Love Canada Canada is welcoming back American association clients in the wake of the COVID-19 pandemic. “We are also seeing an increase in the number of corporate meetings and launches, trade shows and incentive travel. Canada is currently the top destination for incentive travel for U.S. and European buyers,” Pallotta said. Some of the top cities that are popular with international tourists include Vancouver, Toronto, and Montreal – what these cities have in common is a cosmopolitan appeal and great convention…
Dealing with Stress in Event Planning: Resetting Your Mindset
By Penny Zenker, aka The Focusologist Did you know this not-so-fun fact about event planning jobs? The 2023 World Scholarship Pool ranks event planning as the third most stressful job in the world, behind the military and home health aides and ahead of first responders, social workers and teachers. The pressure to ensure everything runs smoothly, the unpredictability of certain factors, and the constant need for creativity can overwhelm even the most experienced planners. Stress impairs your brain’s ability to think creatively and find solutions. Stress also triggers the fight-or-flight response, which limits your focus and keeps you focused on immediate survival rather than long-term problem solving. In event planning, these limitations can cause psychological blocks that can leave you feeling stuck and unable to move forward. So I’m here to tell you something that can help you relieve stress, regain control, and keep you focused on what’s really important: Reset. When you realize stress is taking over, you can…
How to Build Your Event Planning Brand, Logo and Image
Creating a strong event planning brand, logo, and identity is essential to differentiating your business and attracting clients. Below is a step-by-step guide perfect for those just beginning their business journey as an event planning professional! Step 1: Define Your Brand Identity Understand who you are and how your mission and vision fit into your business plan. Event planners differentiate themselves based on their expertise, personality, and brand image. This is how you stand out and be innovative, making your event services more attractive to event clients. Know your audience: Determine your Target activity customers Be it corporate clients, brides, non-profits, etc. Customize your brand to suit their preferences and needs. Clarify your mission and values: What does your event planning business stand for? Your mission and values will guide your brand decisions and resonate with your audience. Unique Selling Proposition (USP): Identify what differentiates your business from your competitors. Is it your unique design aesthetic, exceptional customer service, or…
6 Ways to Grow Your Business at Event Planning Expo 2024
So, how is your event planning business going so far in 2024? Are you attracting more clients this year? Have you launched a new event planning niche or website? Are you making enough connections with the right people? More importantly, are your skills growing or improving? If you think there is always room for improvement, there is one more session on this year’s agenda that you cannot miss. Yes, there are others Large event conference But none brings the energy, opportunities, or high-value insights for real business growth like the Event Planning Expo. This is your chance to get in the room, meet top brand decision makers with deep budgets, and shine! There are countless ways to grow your business. Today, we’re highlighting six initiatives that can make a world of difference for your events company. 1. Learn new marketing strategies from over 50 speakers The popular Speaker Series on the second day of the Expo always delivers something special.…
7 tips for planning eye-catching event decorations
Kathryn McCoy While decorations are an important part of event planning, recent economic changes have created new challenges for event planners. Delivery fees, rental fees, labor and mileage charges, damage waivers, and taxes have increased significantly over the past few years, and event planners are struggling to determine the best way to outsource rentals and decorations. Of these factors, decor is often one of the first places clients consider cutting back. As Josh Wimmer of Bartolotta's Catering & Events explains, "Prices are going up, while budgets are staying the same or going down. Decor is affected first because it's the easiest way to save money." Despite these challenges, event bookings remain high and décor remains an important factor in making an event a success. As event planners strive to maintain the overall vibe their audience wants, consider these seven ways to cleverly plan event décor to create the mood while staying within your overall budget. 1. Clarify the purpose and…
Is Rimac planning a hotter, more hardcore Nevera for the Monterey car?
Croatian supercar brand Rimac has hinted that it is preparing to launch a new superfast electric car. The company has deleted all old posts on Instagram, and its profile now reads "A new storm has come, stay tuned." We're eyeing the hardcore, more track-oriented Nevera model, which will debut at Monterey Car Week in August. Mate Rimac has a lot on his plate right now besides Bugatti and his new tourbillon hypercar and his new self-driving taxi business, but some unusual activity on Rimac Automobili's Instagram page suggests he hasn't forgotten about the car and brand that made him famous, and is about to unveil something even crazier than the Nevera. var adpushup = window.adpushup = window.adpushup || {que:()}; adpushup.que.push(function() { if (adpushup.config.platform !== "DESKTOP"){ adpushup.triggerAd("4d84e4c9 -9937-4f84-82c0-c94544ee6f2a"); } else{ adpushup.triggerAd("6a782b01-facb-45f3-a88f-ddf1b1f97657"); } }); Rimac has yet to officially announce the new car, so we can only follow what happens on its Instagram page. All of the company's old posts have been…
Episode 095 – 7 tips to help you reduce the stress of program planning
If you are a trade show and event exhibitor, this episode is for you! I am specifically targeting those of you who are planning your first live event in the last 12-18 months or more. I will share with you 7 tips to take the stress out of trade show and event planning! 1. Dedicate some time to completing it. These shows are complex and full of detail. If you just try to do a little bit, you'll constantly be spending time trying to figure out what was done. So set aside an hour or two, focus, and watch everything. 2. simplifyDon’t go to your next show like you were at your best before Covid. Reuse exhibits, send out less marketing materials, pre-schedule social posts, and offload some of the workload and complexity. 3. Double-check your deadlines and prioritize. Understand all the important dates you need to complete your tasks and put them on your calendar. Having a clear plan…
Episode 121 – Joanna Berens on Sustainability in Event Planning
Today we’re discussing how we can make a difference at your event so that we can impact the event and the environment long term! We are honored to discuss sustainability in event planning with Joanna Berens of Joanna Berens Hospitality and President of the Sustainable Events Network for Florida and the Caribbean. Joanna’s hospitality and events career spans over three decades, with stints in Washington, D.C., New York, and Miami. After 13 years at Starwood Hotels, Joanna founded her own third-party site selection and logistics company, Joanna Berens Hospitality, Inc., in 2006. Her passion for food waste began in 2016 when she sought to donate leftover food from conferences, which led her to become the Zero Food Waste Chair. Topics discussed in this episode include: Integrate sustainable development practices into activities What is food rescue and zero food waste? What other sustainability initiatives can be implemented in event or trade show management? What are the United Nations Sustainable Development Goals?…
Episode 146 – Planning and maximizing your event ROI through coaching
Why is planning so important to the success of our businesses, trade shows and events? Could coaching be the secret weapon to help you maximize your ROI? To help clarify these important questions, Rob Wentz, a small business strategist and certified business coach Through his company, 1Direction Strategy, he provides professional training and coaching services to owners and executives of small and medium-sized private businesses. We discuss: Why is it so important to have a written plan when we can just keep it in our heads? What are the benefits of working with a coach? Setting goals and targets Data-driven decision making Rob's key takeaways: By having a written plan, you are more likely to be successful. Running a successful business can be tough, but it doesn’t have to be. We made it harder on ourselves by not following a formal plan. Rob’s advice for Trade Show University audiences: Free 30 minute discovery call to discuss business vision, goals and…
231 – Leadership Principles 101: Coordination, Planning, Navigation –
To run a successful trade show, our team and exhibits need leadership! I am excited to bring you the Leadership Principles course today! Grab your notebook - you will be inspired! My guest at Trade Show University is Kevin Davis, an executive coach, trainer, and international speaker. Kevin's philosophy is simple: "Life is a journey to align your dreams, chart your course, and find your way to a life of purpose." Kevin has been motivating, inspiring, and helping others achieve their dreams for over 30 years. He is dedicated to developing and strengthening the personal and professional growth of others through speaking, one-on-one leadership building, and most importantly, serving others. We discuss: Leadership Principles Kevin's powerful alignment, charting, and navigation framework What does it mean to bloom where you grow? How Leadership Principles Are the Key to Trade Show Success And much more! Kevin’s key takeaways: Reach your potential, the more you believe in yourself, the bigger your dreams will…
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