Why Cape Town’s Pride bid should feature business owners
Cape Town is making waves with its ambitious bid to host WorldPride 2028, which could bring one of the world's largest LGBTQ+ events to South Africa. If successful, it will not only be the largest Pride parade ever held in the country, but also the largest LGBTQ+ human rights conference ever held on African soil.While the celebrations are sure to grab the headlines, the wider impact on the business and MICE (meetings, incentives, conferences and exhibitions) industries is just as important. The push for inclusive events is accelerating, with Cape Town’s WorldPride bid a wake-up call for business owners to start rethinking how they host events.Setting a new standard for inclusionFCM Travel Production Operations Manager Mummy Mafojane noted that an event of this scale could set a new benchmark for inclusivity. “Pride is more than just a once-a-year celebration,” she said. “This is an opportunity for companies to embed inclusivity into every aspect of their operations, especially in meetings.”personal pronoun…