Why Local SEO Is Important in Event Planning
An SEO plan is essential to the marketing strategy of your event planning business. However, trying to rank for any event planning-related search can make the task overwhelming. It also may not bring the best results for your goals. Instead, consider focusing your SEO efforts on Local SEOThis small change could have a big impact on your event planning business. What is Local SEO? Local search engine optimization (SEO) focuses on improving your event planning business's online presence in search results for a specific geographic area. The goal is to make your event planning business more easily found by people looking for local businesses. Typically, businesses with a physical storefront use local SEO to help people find and visit the business. Local SEO can benefit event planners. It can increase visibility to those looking to hire someone to plan an event. It can also help increase visibility for events that are open to the public. Improve local search visibility While…