Tradeshow Logic

• Andrew Warrick
• 2024-09-01
• Trade Show News
• (0)

NGAUS conference expects significant growth in exhibitors in 2024

DETROIT – Organizers of the 146th National Guard Association of the United States (NGAUS) NGAUS Convention & Expo, held earlier this week at the Huntington Square Convention Center in Detroit, had reason to celebrate. Of the 330 total exhibitors, 138 were new, or about 42 percent. Those exhibitors included not only companies from the industry, “but also exhibitors that we thought attendees would like to see on the show floor,” said Jim Simms, CW5 (retired), conference coordinator. New entrants include companies such as Bluedrop USA, which provides state-of-the-art virtual and augmented reality technologies for training purposes, and Compliant Technologies, which develops non-lethal solutions for law enforcement, corrections, security, and healthcare professionals to respond to dangerous situations. Simms said advance preparation was key to attracting so many new exhibitors. “NGAUS begins reaching out to our corporate partners and other military industry leaders a year before the conference,” he said. “We accomplish this through correspondence and by contacting our trade show sales…