Toyota slams California’s EV mandate as ‘impossible’, pushes to

California’s emissions exemption, which effectively creates two sets of regulations, has been a contentious issue for years. That situation continues today, with Toyota Motor North America’s chief operating officer calling the upcoming rules a “nonstarter.”

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The remarks were reportedly in response to the Advanced Clean Vehicles II regulations, which aim to “rapidly reduce emissions from light passenger cars, pickup trucks and SUVs starting in the 2026 model year.” When the rules come into effect, automakers should have 35% of their sales coming from plug-in hybrid or zero-emission vehicles. The percentage then increases year by year, eventually reaching 100% in 2035.

More: SEMA sues California to block sweeping electric vehicle mandate

While that’s the short and dirty version, it’s basically wishful thinking. “I haven’t seen anyone’s projections … whether it’s government or private, anywhere telling us that this number is achievable,” Toyota Motor Corp.’s Jack Hollis said, according to CNBC. At this point, he reportedly went on to say “it doesn’t look possible.”

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Hollis said there was insufficient demand for electric cars and other eligible models, while adding that the “unnatural” move would “limit customer choice.” Notably, even Democrats such as Michigan Senator-elect Elissa Slotkin oppose electric vehicle mandates, saying “what you drive is your decision and no one else’s business” “.

If California gets its way, they’ll call the shots. That’s part of the reason Toyota wants a national standard, because it prevents any one state from putting its thumb on the scale and affecting everyone.

As Hollis explained, “We always wanted a 50-state rule because then we could treat all customers equally and fairly, all dealers, no matter what.” He went on to say he wanted state and federal Regulators can work together to create “achievable targets”.

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