2024 Honda Carnival – Festival Guide: Deals You Can’t Miss
Honda Festival offers exclusive offers on select models and specific variants of Honda cars in India. These offers are available at all authorised Honda dealerships. Dubbed as ‘The Great Honda Festival’, this limited-time multimedia event offers deep discounts and special pricing options. The event is aimed at enhancing the affordability of Honda cars during the festive season. Focus is on Honda Amaze, Honda City, Honda City e and Honda Elevate models. Designed to meet the evolving needs of customers who are looking for practical and reliable cars.
3 Years Free Maintenance Package – In addition to the attractive pricing, the 2024 Great Honda Fest also comes with a 3 Years Free Maintenance Package. This package covers all prescribed scheduled maintenance tasks for up to 30,000 km or 3 years (whichever comes first). Designed to provide a hassle-free ownership experience. It is worth noting that this package does not include general repairs, accident-related work and normal wear and tear parts. This clear demarcation helps customers set realistic expectations about the coverage provided.
New price, same surprise: ‘S’ special edition
Honda Amaze is one of the most popular models in this campaign, with different offers available depending on the model. The E model offers offers up to Rs 82,000, while the S model offers offers up to Rs 92,000. The VX and Elite models offer offers up to Rs 1,12,000. These offers include cash discounts, loyalty offers, exchange bonuses, and corporate discounts, making it easier for potential buyers to own a Honda Amaze.
The Amaze is priced starting at Rs 7,62,800. Honda Amaze S model is offering special festive offers for both Manual Transmission (MT) and Continuously Variable Transmission (CVT) options. This pricing strategy is aimed at improving affordability, especially benefiting the high-demand segment. By offering competitive pricing, Honda aims to attract a wider customer base and provide affordable automotive solutions.
All models at the 2024 Great Honda Fest
The promotional plans for the Grand Honda Carnival are not limited to the Honda Amaze. They are also extended to other popular models including the Honda City, Honda City e and Honda Elevate. Each model has its own set of offers that have been carefully designed to provide value to different customer segments. These offers include cash discounts, loyalty offers for existing Honda customers, old car trade-in offers and corporate offers.
Honda fifth-generation city car discount
All variants:- Benefit up to Rs. 1,14,000/-
Honda City e:HEV Offers
Benefit up to Rs. 90,000/-
New Elevate Offers
Benefit up to Rs. 75,000/-
The Honda Carnival campaign is expected to have an impact on customer purchasing decisions. By offering a host of benefits and flexible pricing, Honda is positioning itself as a customer-centric brand focused on delivering value. The multimedia nature of the campaign ensures widespread visibility, enticing potential buyers to explore the various offers available at Honda dealerships across the country.
How holiday deals change purchasing decisions
Honda’s multimedia campaign for the 2024 Honda Carnival provided a strategic approach to reaching a wide audience. By leveraging various media channels, Honda ensured that information about the campaign was effectively communicated to potential customers. This strategy not only increased brand awareness but also encouraged more people to visit dealerships, potentially increasing sales during the festive season.
Kunal Behl, Vice President, Marketing & Sales, Honda Cars India Ltd said, “Festival season brings joy and togetherness and we are celebrating this spirit with the ‘Big Honda Festival’ event. At Honda, we don’t just drive cars but also community happiness and togetherness. This adds to the festive mood of the event. HCIL has introduced special festive prices on the ‘S’ variant of Honda Amaze, available in both MT and CVT versions. The offer is aimed at increasing the affordability of these models in a market where demand is growing. By making the Amaze more accessible, we hope to meet the evolving needs of our customers while providing the reliability and driving experience that Honda is known for.”
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