Jason Scott, owner of JCS Marketing, has hosted dozens of in-person regional events over the years. But in 2020, he had to pivot to hosting a virtual trade show for the first time in order to continue serving his sponsors, exhibitors, and clients.
Jason shares with us all of the lessons he learned and the challenges he faced when first entering this new field.
- Practice, practice!
- Pre-record as much material as possible
- Do a full walkthrough ahead of time
- Ask your supplier to let you try out one of their products so you can understand how they work
- Take good notes and study for future things!
- Have more employees than you think you need
- More points…
Contact Jason:
Email: jason@jcsmarketinginc.com
Website: jcsmarketinginc.com
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