Appearing in Barrett-Jackson: 1953 Allstate
our modern world has brought about the opportunity to order cars over the Internet, but this is not necessarily a new concept. Sears, a department store giant whose catalog was arguably the Amazon before Amazon, also used to sell cars — as did its own brands. One of these cars just sold at Barrett-Jackson's 2024 Scottsdale Fall Auction. Allstate was sold by Sears in 1952-53 and disappeared without a trace. Built in conjunction with Kaiser-Frazer, the Allstate is basically a badge-engineered version of the Kaiser Henry J. Four- and six-cylinder versions are available, all with styling and interior tweaks to distinguish them from using Henry J/Allstate-branded components other than Sears' Allstate, such as spark plugs, tires and batteries. Since Kaiser-Frazer's contract with Sears stipulates the sale of 1,000 vehicles per year as part of a test market, Allstate sold about 2,000 vehicles in total. The one featured at Barrett-Jackson's 2024 Scottsdale fall auction was originally a 134ci Continental Quad '53…
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